Pads in Bulk

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.2M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+19.4%

Conversion, latest week

13.4%

Market size, estimated

$5.2Ma year

Peak month

June1.2× the quietest month

Top search term

always discreet pads1.0M searches a year

Listings sell for $21.80 on average, from $5.05 to $50.68. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 4,000 to 5,000 of them. At $21.80 that is $87K to $109K a year per listing.

Average price

$21.80inside the $15 to $100 sweet spot

Price range

$5.05–$50.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

4,000–5,000

Revenue per listing a year

$87K–$109K

Returns

0.4%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Feminine Care. It carries 17,870 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#115in Feminine Care

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

17,870per listing

Listings tracked

54

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

52 months