Pads Bulk
FailThe top 5 brands take 97% of clicks, so Pads Bulk is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $174K/yr98K searches / yr
- 90-day growth
- +13.1%search demand this quarter
- Competition
- 61%top-5 click share · 7 brands · 109 sellers
Flapen Score
Pads Bulk against its category
The dotted line is the Health & Household average. Past it, Pads Bulk is stronger. Inside it, weaker.
Market
The Pads Bulk market on Amazon at a glance
Shoppers on Amazon United States searched for Pads Bulk 98K times last year and spent an estimated $174K. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- +13.1%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $174Ka year
- Peak month
- July2.4× the quietest month
- Top search term
- always pads no wings23K searches a year
02 · Price
A sale here is worth $20.63.
Listings sell for $20.63 on average, from $5.05 to $91.82. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $20.63 that is $5K to $10K a year per listing.
- Average price
- $20.63inside the $15 to $100 sweet spot
- Price range
- $5.05–$91.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
61% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Feminine Care. It carries 11,368 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 96%
- Out of stock, average day
- 0.0%
- Average rank
- #137in Feminine Care
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 11,368per listing
- Listings tracked
- 23
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Pads Bulk products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Always Ultra Thin Feminine Pads Without Wings for Women Size 1 Regular Absorbency Unscented Up to 100% Leak-Free Protection 44 Count x 3 132 Count Total
- Price
- $21.99
- Rating
- 4.7/5
- Reviews
- 25,087
- Age
- 9y ago

Always Ultra Thin Feminine Pads Without Wings for Women Size 2 Long Super Absorbency Unscented 40 Count x 3 Pack (120 Count Total) (Packaging May Vary)
- Price
- $24.31
- Rating
- 4.7/5
- Reviews
- 28,718
- Age
- 9y ago

Always Maxi Feminine Pads Without Wings for Women Size 1 Regular Absorbency Unscented 48 Count
- Price
- $6.23
- Rating
- 4.5/5
- Reviews
- 5,437
- Age
- 22y ago

Always Infinity Feminine Pads for Women Flexfoam Pads Without Wings Size 2 Heavy Absorbency Unscented 96 Count (3 Packs of 32)
- Price
- $24.53
- Rating
- 4.8/5
- Reviews
- 17,023
- Age
- 7y ago

Amazon Basics Regular Absorbency Feminine Pads for Women Ultra Thin with Flexi-Wings Unscented Size 1 Absorbent 144 Count (4 Packs of 36) (Previously Solimo)
- Price
- $14.54
- Rating
- 4.5/5
- Reviews
- 13,744
- Age
- 4y ago
Trending
estimated 90-day click momentum
Always Discreet Adult Incontinence Pads for Women Moderate Absorbency Regular Length Postpartum Pads Up to 100% Bladder Leak Protection 28 Count
- Price
- $7.47
- Rating
- 4.6/5
- Reviews
- 27,851
- Age
- 4mo ago

Kotex Ultra Thin Pads Regular Absorbency 60 Count (Packaging May Vary)
- Price
- $9.02
- Rating
- 4.2/5
- Reviews
- 214
- Age
- 4mo ago

Kotex Ultra Thin Pads Heavy Absorbency 56 Count (Packaging May Vary)
- Price
- $9.09
- Rating
- 4.3/5
- Reviews
- 318
- Age
- 4mo ago

Stayfree Maxi Super Long Pads For Women Wingless Reliable Protection and Absorbency of Feminine Periods 66ct
- Price
- $8.22
- Rating
- 4.6/5
- Reviews
- 20,147
- Age
- 14y ago

Always Infinity Feminine Pads for Women Flexfoam Pads Without Wings Size 2 Heavy Absorbency Unscented 96 Count (3 Packs of 32)
- Price
- $24.53
- Rating
- 4.8/5
- Reviews
- 17,023
- Age
- 7y ago
Newest
by launch date
Kotex Ultra Thin Pads Regular Absorbency 60 Count (Packaging May Vary)
- Price
- $9.02
- Rating
- 4.2/5
- Reviews
- 214
- Age
- 4mo ago

Kotex Ultra Thin Pads Heavy Absorbency 56 Count (Packaging May Vary)
- Price
- $9.09
- Rating
- 4.3/5
- Reviews
- 318
- Age
- 4mo ago

Always Discreet Adult Incontinence Pads for Women Moderate Absorbency Regular Length Postpartum Pads Up to 100% Bladder Leak Protection 28 Count
- Price
- $7.47
- Rating
- 4.6/5
- Reviews
- 27,851
- Age
- 4mo ago

Bodyform Regular Maxi Feminine Pads (Individually Wrapped) Bulk Packaging - 288 Pads with Adhesive Strip (Ideal for Homeless Shelters Hospitals Refugee Camps & Institution Donations) #BF288
- Price
- $55.51
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 2y ago

Amazon Basics Maxi Pads for Periods- Thick Super Absorbency Unscented 192 Count (4 Packs of 48)
- Price
- $17.72
- Rating
- 4.6/5
- Reviews
- 1,701
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
109
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 98%
Open market
2%
- Always68%
- Amazon Basics16%
- Kotex8%
- Stayfree3%
- Nileeva2%
- Always Discreet2%
- Open — no brand owns it (1 brand, 2%)
Demand
Pads Bulk search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.4×
Search terms
Top Pads Bulk search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- always pads no wings23K/yr
- always pads without wings14K/yr
- wingless pads9K/yr
- feminine pads bulk15K/yr
- thin pads no wings7K/yr
- ultra thin pads no wings5K/yr
- pads for women bulk7K/yr
- always ultra thin pads without wings4K/yr
- always no wings5K/yr
- menstrual pads bulk4K/yr
Reviews and returns
What reviews say buyers love and hate about Pads Bulk
We read the reviews and the return reasons for every product selling here.
“Not thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pads Bulk questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









