Oxygen Bleach
FailThe top 5 brands take 92% of clicks, so Oxygen Bleach is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $410K/yr258K searches / yr
- 90-day growth
- +2.2%search demand this quarter
- Competition
- 74%top-5 click share · 9 brands · 637 sellers
Flapen Score
Oxygen Bleach against its category
The dotted line is the Health & Household average. Past it, Oxygen Bleach is stronger. Inside it, weaker.
Market
The Oxygen Bleach market on Amazon at a glance
Shoppers on Amazon United States searched for Oxygen Bleach 258K times last year and spent an estimated $410K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Nov. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $410K a year.
- Searches, last 12 months
- 258K
- Growth, 90 days vs prior 90
- +2.2%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $410Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- oxygen bleach117K searches a year
02 · Price
A sale here is worth $17.10.
Listings sell for $17.10 on average, from $6.69 to $39.62. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $17.10 that is $17K to $21K a year per listing.
- Average price
- $17.10inside the $15 to $100 sweet spot
- Price range
- $6.69–$39.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $17K–$21K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #82 within Laundry. It carries 10,199 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #82in Laundry
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 10,199per listing
- Listings tracked
- 16
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Oxygen Bleach products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OxiClean White Revive Laundry Whitener and Stain Remover Powder Alternative to Bleach for Laundry 5 lb
- Price
- $12.44
- Rating
- 4.7/5
- Reviews
- 45,909
- Age
- 12y ago

365 by Whole Foods Market Oxygen Whitening Powder Color-Safe Bleach Alternative 32 Ounce
- Price
- $6.69
- Rating
- 4.6/5
- Reviews
- 1,356
- Age
- 6y ago

OxiClean White Revive Whitener & Stain Remover Liquid Additive Water-Activated Oxygen Bleach for Laundry 45 fl oz
- Price
- $7.84
- Rating
- 4.5/5
- Reviews
- 4,397
- Age
- 11mo ago

Terre Virtuelle Sodium Percarbonate Oxygen Bleach Powder & Laundry Booster Multi-Purpose Cleaner for Stain Removal Whitening Deodorizing Chlorine-Free (2LBS)
- Price
- $17.08
- Rating
- 4.4/5
- Reviews
- 190
- Age
- 3y ago

OxiClean Odor Blasters Versatile Odor and Laundry Stain Remover Powder 5 lb
- Price
- $11.39
- Rating
- 4.8/5
- Reviews
- 47,130
- Age
- 10y ago
Trending
estimated 90-day click momentum
Orchard Oxygen Bleach Powder - Color Safe Stain Remover - Unscented Bleach Alternative - 90 Loads - Hypoallergenic for Sensitive Skin
- Price
- $17.89
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 9mo ago

Terre Virtuelle Sodium Percarbonate Oxygen Bleach Powder & Laundry Booster Multi-Purpose Cleaner for Stain Removal Whitening Deodorizing Chlorine-Free (2LBS)
- Price
- $17.08
- Rating
- 4.4/5
- Reviews
- 190
- Age
- 3y ago

Terre Virtuelle Sodium Percarbonate Oxygen Bleach Powder & Laundry Booster Multi-Purpose Cleaner for Stain Removal Whitening Deodorizing Chlorine-Free (10LB)
- Price
- $39.62
- Rating
- 4.1/5
- Reviews
- 127
- Age
- 8mo ago

OxiClean Versatile Stain Remover Powder 5 lb
- Price
- $11.27
- Rating
- 4.8/5
- Reviews
- 28,409
- Age
- 15y ago

OxiClean White Revive Whitener & Stain Remover Liquid Additive Water-Activated Oxygen Bleach for Laundry 45 fl oz
- Price
- $7.84
- Rating
- 4.5/5
- Reviews
- 4,397
- Age
- 11mo ago
Newest
by launch date
Terre Virtuelle Sodium Percarbonate Oxygen Bleach Powder & Laundry Booster Multi-Purpose Cleaner for Stain Removal Whitening Deodorizing Chlorine-Free (10LB)
- Price
- $39.62
- Rating
- 4.1/5
- Reviews
- 127
- Age
- 8mo ago

Orchard Oxygen Bleach Powder - Color Safe Stain Remover - Unscented Bleach Alternative - 90 Loads - Hypoallergenic for Sensitive Skin
- Price
- $17.89
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 9mo ago

OxiClean White Revive Whitener & Stain Remover Liquid Additive Water-Activated Oxygen Bleach for Laundry 45 fl oz
- Price
- $7.84
- Rating
- 4.5/5
- Reviews
- 4,397
- Age
- 11mo ago

OxiClean Triple Action White Revive Laundry Whitener and Stain Remover Powder Use with Detergent Whitens and Brightens Clothes Removes Tough Stains Color Safe Chlorine Free 4 lbs
- Price
- $14.66
- Rating
- 4.8/5
- Reviews
- 886
- Age
- 11mo ago

The Clean People Oxygen Brightener Stain Remover | Bleach Alternative Simple Ingredients Brightens Dull Whites AND Colors | 41 oz
- Price
- $14.92
- Rating
- 4.6/5
- Reviews
- 1,244
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
9 flat
Sellers
637
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
6%
- OxiClean58%
- 365 by Whole Foods Market18%
- Terre Virtuelle9%
- Molly's Suds3%
- AspenClean3%
- Orchard Home3%
- Open — no brand owns it (3 brands, 6%)
Demand
Oxygen Bleach search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov · busiest ÷ quietest = 2.2×
Search terms
Top Oxygen Bleach search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oxygen bleach117K/yr
- oxygen bleach powder45K/yr
- oxygen bleach for laundry22K/yr
- oxygenated bleach9K/yr
- oxygen cleaner powder6K/yr
- oxygenbleach14K/yr
- oxygen cleaner6K/yr
- oxy bleach5K/yr
- powdered oxygen bleach4K/yr
- peroxide bleach4K/yr
Reviews and returns
What reviews say buyers love and hate about Oxygen Bleach
We read the reviews and the return reasons for every product selling here.
“Horrible smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oxygen Bleach questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









