Oud Oil

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

4.1%

Market size, estimated

$72Ka year

Peak month

December1.2× the quietest month

Top search term

oud essential oil45K searches a year

Listings sell for $18.07 on average, from $6.88 to $55.56. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.07 that is $0 to $2K a year per listing.

Average price

$18.07inside the $15 to $100 sweet spot

Price range

$6.88–$55.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #371 within Aromatherapy. It carries 889 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

97%

Out of stock, average day

2.8%

Average rank

#371in Aromatherapy

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

889per listing

Listings tracked

29

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months