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Oticon Prowax Minifit

Fail

The top 5 products take 82% of clicks, so Oticon Prowax Minifit is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$333K/yr124K searches / yr
90-day growth
+6.7%search demand this quarter
Competition
82%top-5 click share · 7 brands · 10 sellers

Flapen Score

Oticon Prowax Minifit against its category

The dotted line is the Health & Household average. Past it, Oticon Prowax Minifit is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oticon Prowax Minifit market on Amazon at a glance

Shoppers on Amazon United States searched for Oticon Prowax Minifit 124K times last year and spent an estimated $333K. The top 5 brands take 93% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 17.9% of those searches ended in a purchase.

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.

Searches, last 12 months
124K
Growth, 90 days vs prior 90
+6.7%
Conversion, latest week
17.9%
Market size, estimated
$333Ka year
Peak month
September1.5× the quietest month
Top search term
oticon prowax minifit47K searches a year

02 · Price

A sale here is worth $15.02.

Listings sell for $15.02 on average, from $8.09 to $31.97. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,500 to 3,000 of them. At $15.02 that is $38K to $45K a year per listing.

Average price
$15.02inside the $15 to $100 sweet spot
Price range
$8.09–$31.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
2,500–3,000
Revenue per listing a year
$38K–$45K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #16 within Hearing Aids, Amplifiers & Accessories. It carries 1,009 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#16in Hearing Aids, Amplifiers & Accessories
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
1,009per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Oticon Prowax Minifit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

10

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

3%

  • Brand 152%
  • Brand 221%
  • Brand 39%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Oticon Prowax Minifit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Oticon Prowax Minifit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oticon prowax minifit47K/yr
  • oticon minifit prowax16K/yr
  • prowax minifit13K/yr
  • minifit prowax oticon11K/yr
  • prowax minifit filters for oticon8K/yr
  • philips hearing aid wax filters5K/yr
  • prowax minifit for philips hearing aids4K/yr
  • minifit prowax5K/yr
  • pro wax mini fit for hearing aids4K/yr
  • mini fit prowax oticon3K/yr

Reviews and returns

What reviews say buyers love and hate about Oticon Prowax Minifit

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
0.7%of orders come back
“And they did not fit my hearing aids”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Oticon Prowax Minifit questions

Answered from the same tracked data.