Ostomy Barrier Strips
MaybeAn estimated 0.5% of orders come back. But demand is soft, at +1.2% this quarter, so Ostomy Barrier Strips is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $221K/yr69K searches / yr
- 90-day growth
- +1.2%search demand this quarter
- Competition
- 59%top-5 click share · 15 brands · 61 sellers
Flapen Score
Ostomy Barrier Strips against its category
The dotted line is the Health & Household average. Past it, Ostomy Barrier Strips is stronger. Inside it, weaker.
Market
The Ostomy Barrier Strips market on Amazon at a glance
Shoppers on Amazon United States searched for Ostomy Barrier Strips 69K times last year and spent an estimated $221K. The top 5 brands take 75% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 14.0% of those searches ended in a purchase.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $221K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- +1.2%
- Conversion, latest week
- 14.0%
- Market size, estimated
- $221Ka year
- Peak month
- May1.3× the quietest month
- Top search term
- ostomy barrier strips38K searches a year
02 · Price
A sale here is worth $22.83.
Listings sell for $22.83 on average, from $9.95 to $36.56. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $22.83 that is $11K to $17K a year per listing.
- Average price
- $22.83inside the $15 to $100 sweet spot
- Price range
- $9.95–$36.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $11K–$17K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #38 within Incontinence & Ostomy. It carries 311 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #38in Incontinence & Ostomy
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 311per listing
- Listings tracked
- 20
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Ostomy Barrier Strips products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
61
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
21%
- Brand 133%
- Brand 226%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Ostomy Barrier Strips search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Ostomy Barrier Strips search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ostomy barrier strips38K/yr
- brava elastic barrier strips by coloplast8K/yr
- coloplast barrier strips7K/yr
- barrier strips6K/yr
- barrier strips for ostomy bag7K/yr
- ostomy tape4K/yr
Reviews and returns
What reviews say buyers love and hate about Ostomy Barrier Strips
We read the reviews and the return reasons for every product selling here.
“Terrible adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Leefar Glp-1 Drink Mix
$3.2M/yr+4.9%
Liposomal Glutathione
$4.6M/yr+42.3%
Nutrapure Glp1 Cutting Mix
$149K/yr+940.2%
Headstone Cleaner for Graves
$388K/yr+241.4%
Belano Pumpkin Seed Oil
$713K/yr+238.3%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ostomy Barrier Strips questions
Answered from the same tracked data.