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Ornament Batteries

Fail

Demand is soft, at -41.4% this quarter, so Ornament Batteries is a Fail.

Flapen Score
33
33 / 100
Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 49
Market size
$23K/yr18K searches / yr
90-day growth
-41.4%search demand this quarter
Competition
75%top-5 click share · 12 brands · 40 sellers

Flapen Score

Ornament Batteries against its category

The dotted line is the Health & Household average. Past it, Ornament Batteries is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ornament Batteries market on Amazon at a glance

Shoppers on Amazon United States searched for Ornament Batteries 18K times last year and spent an estimated $23K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 14.9% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-41.4%
Conversion, latest week
14.9%
Market size, estimated
$23Ka year
Peak month
December114.6× the quietest month
Top search term
lr 44 batteries 20 pack11K searches a year

02 · Price

A sale here is worth $8.56.

Listings sell for $8.56 on average, from $4.27 to $15.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $8.56 that is $2K to $4K a year per listing.

Average price
$8.56under the $15 to $100 sweet spot
Price range
$4.27–$15.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #128 within Household Batteries. It carries 14,732 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#128in Household Batteries
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
14,732per listing
Listings tracked
14

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
67 months

Products

Top Ornament Batteries products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

40

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

13%

  • Brand 129%
  • Brand 222%
  • Brand 315%
  • Brand 49%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (6 brands, 13%)

Demand

Ornament Batteries search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25OctNovDecJanFebMarAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 114.6×

Search terms

Top Ornament Batteries search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lr 44 batteries 20 pack11K/yr
  • lr44 battery 20 pack4K/yr
  • lr44 batteries 20 pack3K/yr

Reviews and returns

What reviews say buyers love and hate about Ornament Batteries

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Value For Money”
29%of negative reviews mention “Battery Life”
0.5%of orders come back
“Weak batteries”
A buyer, on “Battery Life”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Ornament Batteries questions

Answered from the same tracked data.