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Organic Whole Psyllium Husk

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $59K a year here, so Organic Whole Psyllium Husk is a Maybe.

Flapen Score
57
57 / 100
Top 18% of 14,768 Health & Household niches · +8 vs the category median of 49
Market size
$59K/yr24K searches / yr
90-day growth
+24.0%search demand this quarter
Competition
50%top-5 click share · 13 brands · 579 sellers

Flapen Score

Organic Whole Psyllium Husk against its category

The dotted line is the Health & Household average. Past it, Organic Whole Psyllium Husk is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Whole Psyllium Husk market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Whole Psyllium Husk 24K times last year and spent an estimated $59K. The top 5 brands take 74% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+24.0%
Conversion, latest week
12.0%
Market size, estimated
$59Ka year
Top search term
organic whole psyllium husk9K searches a year

02 · Price

A sale here is worth $20.62.

Listings sell for $20.62 on average, from $10.00 to $32.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $20.62 that is $2K to $5K a year per listing.

Average price
$20.62inside the $15 to $100 sweet spot
Price range
$10.00–$32.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #120 within Psyllium. It carries 3,794 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
95%
Out of stock, average day
10.7%
Average rank
#120in Psyllium
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
3,794per listing
Listings tracked
21

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Organic Whole Psyllium Husk products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

579

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

50%

Top 20: 99%

Open market

20%

  • NOW Foods23%
  • Micro Ingredients20%
  • Himalaya16%
  • 365 by Whole Foods Market8%
  • Jiva Organics7%
  • Yupik6%

Demand

Organic Whole Psyllium Husk search demand

Weekly searches over the year. Pick a range.

800600May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Organic Whole Psyllium Husk search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • organic whole psyllium husk9K/yr
  • whole psyllium husk organic7K/yr
  • psyllium husk whole organic5K/yr
  • himalaya psyllium husk powder3K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Whole Psyllium Husk

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Tastes artificial”
A buyer, on “Taste-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Organic Whole Psyllium Husk questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data