Organic Tampons

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.5M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

+18.4%

Conversion, latest week

14.6%

Market size, estimated

$4.5Ma year

Peak month

October1.8× the quietest month

Top search term

organic tampons498K searches a year

Listings sell for $19.92 on average, from $7.34 to $31.82. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $19.92 that is $159K to $199K a year per listing.

Average price

$19.92inside the $15 to $100 sweet spot

Price range

$7.34–$31.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

8,000–10,000

Revenue per listing a year

$159K–$199K

Returns

0.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #65 within Feminine Care. It carries 2,260 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#65in Feminine Care

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,260per listing

Listings tracked

24

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

57 months