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Organic Mullein

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -21.9% this quarter, so Organic Mullein is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$773K/yr212K searches / yr
90-day growth
-21.9%search demand this quarter
Competition
83%top-5 click share · 8 brands · 55 sellers

Flapen Score

Organic Mullein against its category

The dotted line is the Health & Household average. Past it, Organic Mullein is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Mullein market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Mullein 212K times last year and spent an estimated $773K. The top 5 brands take 91% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $773K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
-21.9%
Conversion, latest week
11.5%
Market size, estimated
$773Ka year
Peak month
November5.6× the quietest month
Top search term
respiclear59K searches a year

02 · Price

A sale here is worth $31.74.

Listings sell for $31.74 on average, from $19.90 to $50.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $31.74 that is $63K to $79K a year per listing.

Average price
$31.74inside the $15 to $100 sweet spot
Price range
$19.90–$50.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
2,000–2,500
Revenue per listing a year
$63K–$79K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,152 within Weight Loss. It carries 3,102 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,152in Weight Loss
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
3,102per listing
Listings tracked
10

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
50 months

Products

Top Organic Mullein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

55

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

6%

  • Brand 134%
  • Brand 232%
  • Brand 311%
  • Brand 49%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 6%)

Demand

Organic Mullein search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25Spike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Organic Mullein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • respiclear59K/yr
  • wild mullein drops for lungs30K/yr
  • respiclear wild mullein leaf extract33K/yr
  • wild mullein leaf extract for lungs6K/yr
  • wild mullein13K/yr
  • respiclear wild mullein drops for lungs11K/yr
  • respiclear for lungs14K/yr
  • respiclear wild mullein10K/yr
  • wild mullein leaf extract7K/yr
  • respi clear6K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Mullein

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Cough Relief”
18%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not effective”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Organic Mullein questions

Answered from the same tracked data.