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Organic Incontinence Pads for Women

Maybe

An estimated 0.4% of orders come back. But the top 5 brands take 100% of clicks, so Organic Incontinence Pads for Women is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$586K/yr244K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
59%top-5 click share · 4 brands · 18 sellers

Flapen Score

Organic Incontinence Pads for Women against its category

The dotted line is the Health & Household average. Past it, Organic Incontinence Pads for Women is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Incontinence Pads for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Incontinence Pads for Women 244K times last year and spent an estimated $586K. All 4 brands take every click. Demand peaks in Jan. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 12.1% of those searches ended in a purchase.

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $586K a year.

Searches, last 12 months
244K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
12.1%
Market size, estimated
$586Ka year
Peak month
January1.7× the quietest month
Top search term
organyc pads41K searches a year

02 · Price

A sale here is worth $19.83.

Listings sell for $19.83 on average, from $6.98 to $42.41. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $19.83 that is $30K to $40K a year per listing.

Average price
$19.83inside the $15 to $100 sweet spot
Price range
$6.98–$42.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$30K–$40K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Feminine Care. It carries 1,897 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#105in Feminine Care
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
1,897per listing
Listings tracked
22

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Organic Incontinence Pads for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

0%

  • Brand 167%
  • Brand 229%
  • Brand 33%
  • Brand 41%
  • Open — no brand owns it (0%)

Demand

Organic Incontinence Pads for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KBlack Friday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Organic Incontinence Pads for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • organyc pads41K/yr
  • attn grace pads38K/yr
  • attn grace ultimate incontinence pads for women31K/yr
  • grace pads for women incontinence19K/yr
  • organyc16K/yr
  • attn grace15K/yr
  • cotton incontinence pads9K/yr
  • organic incontinence pads for women11K/yr
  • attn grace incontinence pads9K/yr
  • grace pads8K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Incontinence Pads for Women

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Comfort-Overall”
15%of negative reviews mention “Adhesion/Stickiness”
0.4%of orders come back
“Terrible adhesive”
A buyer, on “Adhesion/Stickiness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Organic Incontinence Pads for Women questions

Answered from the same tracked data.