Organic Flushable Wipes
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Organic Flushable Wipes is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $2.3M/yr915K searches / yr
- 90-day growth
- +4.2%search demand this quarter
- Competition
- 48%top-5 click share · 3 brands · 53 sellers
Flapen Score
Organic Flushable Wipes against its category
The dotted line is the Health & Household average. Past it, Organic Flushable Wipes is stronger. Inside it, weaker.
Market
The Organic Flushable Wipes market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Flushable Wipes 915K times last year and spent an estimated $2.3M. All 3 brands take every click. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 13.0% of those searches ended in a purchase.
Shoppers searched for this 915K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.
- Searches, last 12 months
- 915K
- Growth, 90 days vs prior 90
- +4.2%
- Conversion, latest week
- 13.0%
- Market size, estimated
- $2.3Ma year
- Top search term
- good wipes521K searches a year
02 · Price
A sale here is worth $19.23.
Listings sell for $19.23 on average, from $4.57 to $37.51. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $19.23 that is $77K to $96K a year per listing.
- Average price
- $19.23inside the $15 to $100 sweet spot
- Price range
- $4.57–$37.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $77K–$96K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #275 within Tissues, Toilet Paper & Sprays. It carries 5,977 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 10.2%
- Average rank
- #275in Tissues, Toilet Paper & Sprays
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 5,977per listing
- Listings tracked
- 27
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Organic Flushable Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
48%
Top 20: 93%
Open market
0%
- Brand 185%
- Brand 214%
- Brand 31%
- Open — no brand owns it (0%)
Demand
Organic Flushable Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 7 of 12 months tracked
Search terms
Top Organic Flushable Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- good wipes521K/yr
- goodwipes120K/yr
- good wipes flushable wipes107K/yr
- honest flushable wipes41K/yr
- goodwipes flushable wipes46K/yr
- honest wipes flushable12K/yr
- honest flushable wipes for adults10K/yr
- organic flushable wipes12K/yr
- goodwipes flushable4K/yr
- non toxic flushable wipes5K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Flushable Wipes
We read the reviews and the return reasons for every product selling here.
“Smaller than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Flushable Wipes questions
Answered from the same tracked data.









