Organic Evening Primrose Oil

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +90.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

+90.2%

Conversion, latest week

10.6%

Market size, estimated

$46Ka year

Peak month

May1.7× the quietest month

Top search term

evening primrose oil for skin14K searches a year

Listings sell for $14.62 on average, from $7.89 to $41.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.62 that is $1K to $4K a year per listing.

Average price

$14.62under the $15 to $100 sweet spot

Price range

$7.89–$41.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #2,520 within Aromatherapy. It carries 7,068 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

93%

Out of stock, average day

12.7%

Average rank

#2,520in Aromatherapy

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

7,068per listing

Listings tracked

15

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

83 months