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Organic Elderberry Syrup

Fail

Demand is soft, at -52.6% this quarter, so Organic Elderberry Syrup is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$498K/yr290K searches / yr
90-day growth
-52.6%search demand this quarter
Competition
65%top-5 click share · 15 brands · 587 sellers

Flapen Score

Organic Elderberry Syrup against its category

The dotted line is the Health & Household average. Past it, Organic Elderberry Syrup is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Elderberry Syrup market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Elderberry Syrup 290K times last year and spent an estimated $498K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -52.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $498K a year.

Searches, last 12 months
290K
Growth, 90 days vs prior 90
-52.6%
Conversion, latest week
7.6%
Market size, estimated
$498Ka year
Peak month
January6.4× the quietest month
Top search term
elderberry syrup organic230K searches a year

02 · Price

A sale here is worth $22.64.

Listings sell for $22.64 on average, from $9.77 to $38.90. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $22.64 that is $23K to $28K a year per listing.

Average price
$22.64inside the $15 to $100 sweet spot
Price range
$9.77–$38.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
$23K–$28K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #271 within Fruit Extracts. It carries 2,693 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#271in Fruit Extracts
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,693per listing
Listings tracked
20

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
76 months

Products

Top Organic Elderberry Syrup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

587

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

19%

  • Brand 123%
  • Brand 222%
  • Brand 319%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Organic Elderberry Syrup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 6.4×

Search terms

Top Organic Elderberry Syrup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elderberry syrup organic230K/yr
  • organic elderberry syrup33K/yr
  • gaia elderberry syrup14K/yr
  • gaia black elderberry syrup6K/yr
  • pure elderberry syrup7K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Elderberry Syrup

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Taste-Overall”
12%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Taste was off”
A buyer, on “Taste-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Organic Elderberry Syrup questions

Answered from the same tracked data.