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Organic Elderberry

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -29.2% this quarter, so Organic Elderberry is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$156K/yr96K searches / yr
90-day growth
-29.2%search demand this quarter
Competition
46%top-5 click share · 23 brands · 619 sellers

Flapen Score

Organic Elderberry against its category

The dotted line is the Health & Household average. Past it, Organic Elderberry is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Elderberry market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Elderberry 96K times last year and spent an estimated $156K. The top 5 brands take 55% of clicks. Demand peaks in Sep. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-29.2%
Conversion, latest week
7.3%
Market size, estimated
$156Ka year
Peak month
September12.7× the quietest month
Top search term
organic elderberry45K searches a year

02 · Price

A sale here is worth $22.27.

Listings sell for $22.27 on average, from $11.32 to $43.68. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $22.27 that is $2K to $6K a year per listing.

Average price
$22.27inside the $15 to $100 sweet spot
Price range
$11.32–$43.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #160 within Fruit Extracts. It carries 6,580 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#160in Fruit Extracts
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
6,580per listing
Listings tracked
33

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
80 months

Products

Top Organic Elderberry products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

619

Top-5 brand share

55%

Top 20: 99%

Top-5 click share

46%

Top 20: 88%

Open market

38%

  • Brand 118%
  • Brand 211%
  • Brand 310%
  • Brand 410%
  • Brand 57%
  • Brand 67%

Demand

Organic Elderberry search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 12.7×

Reviews and returns

What reviews say buyers love and hate about Organic Elderberry

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Taste-Overall”
7%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Doesn't taste as good as I thought it would”
A buyer, on “Taste-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Organic Elderberry questions

Answered from the same tracked data.