Skip to content

Organic Cotton Flannel for Castor Oil Pack

Fail

Shoppers spend an estimated $50K a year here, so Organic Cotton Flannel for Castor Oil Pack is a Fail.

Flapen Score
36
36 / 100
Ranks 13,545 of 14,768 Health & Household niches · −13 vs the category median of 49
Market size
$50K/yr57K searches / yr
90-day growth
-13.6%search demand this quarter
Competition
80%top-5 click share · 7 brands · 35 sellers

Flapen Score

Organic Cotton Flannel for Castor Oil Pack against its category

The dotted line is the Health & Household average. Past it, Organic Cotton Flannel for Castor Oil Pack is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Cotton Flannel for Castor Oil Pack market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Cotton Flannel for Castor Oil Pack 57K times last year and spent an estimated $50K. The top 5 brands take 92% of clicks. Demand peaks in Apr–May. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-13.6%
Conversion, latest week
9.1%
Market size, estimated
$50Ka year
Peak month
May1.8× the quietest month
Top search term
organic cotton flannel for castor oil pack10K searches a year

02 · Price

A sale here is worth $9.61.

Listings sell for $9.61 on average, from $5.84 to $16.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $9.61 that is $5K to $7K a year per listing.

Average price
$9.61under the $15 to $100 sweet spot
Price range
$5.84–$16.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$5K–$7K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,719 within Aromatherapy. It carries 1,056 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#1,719in Aromatherapy
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,056per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Organic Cotton Flannel for Castor Oil Pack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

35

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

4%

  • Brand 162%
  • Brand 211%
  • Brand 310%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 4%)

Demand

Organic Cotton Flannel for Castor Oil Pack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '24Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 1.8×

Search terms

Top Organic Cotton Flannel for Castor Oil Pack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • organic cotton flannel for castor oil pack10K/yr
  • cotton flannel for castor oil pack5K/yr
  • organic cotton flannel7K/yr
  • organic flannel cloth for castor oil8K/yr
  • castor oil cloth4K/yr
  • organic cotton cloth4K/yr
  • flannel cloth for castor oil pack5K/yr
  • flannel cloth6K/yr
  • flannel for castor oil pack3K/yr
  • castor oil flannel3K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Cotton Flannel for Castor Oil Pack

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Material Quality”
1.0%of orders come back
“Filthy material”
A buyer, on “Material Quality”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Organic Cotton Flannel for Castor Oil Pack questions

Answered from the same tracked data.