Organic Baby Toothpaste

Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $557K a year.

Searches, last 12 months

288K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

13.6%

Market size, estimated

$557Ka year

Peak month

May6.1× the quietest month

Top search term

jack and jill toothpaste84K searches a year

Listings sell for $14.22 on average, from $4.60 to $32.20. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $14.22 that is $18K to $21K a year per listing.

Average price

$14.22under the $15 to $100 sweet spot

Price range

$4.60–$32.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,250–1,500

Revenue per listing a year

$18K–$21K

Returns

0.4%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #56 within Baby & Child Dental Care. It carries 1,884 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

96%

Out of stock, average day

0.3%

Average rank

#56in Baby & Child Dental Care

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,884per listing

Listings tracked

28

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months