Oregano Oil
MaybeShoppers spend an estimated $25.5M a year here. But demand is soft, at -29.8% this quarter, so Oregano Oil is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $25.5M/yr12.0M searches / yr
- 90-day growth
- -29.8%search demand this quarter
- Competition
- 74%top-5 click share · 10 brands · 563 sellers
Flapen Score
Oregano Oil against its category
The dotted line is the Health & Household average. Past it, Oregano Oil is stronger. Inside it, weaker.
Market
The Oregano Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Oregano Oil 12.0M times last year and spent an estimated $25.5M. The top 5 brands take 88% of clicks. Demand peaks in Jan–Feb. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 9.5% of those searches ended in a purchase.
Shoppers searched for this 12.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25.5M a year.
- Searches, last 12 months
- 12.0M
- Growth, 90 days vs prior 90
- -29.8%
- Conversion, latest week
- 9.5%
- Market size, estimated
- $25.5Ma year
- Peak month
- February2.0× the quietest month
- Top search term
- oil of oregano with black seed oil2.7M searches a year
02 · Price
A sale here is worth $22.24.
Listings sell for $22.24 on average, from $10.09 to $48.79. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 60,000 to 80,000 of them. At $22.24 that is $1.3M to $1.8M a year per listing.
- Average price
- $22.24inside the $15 to $100 sweet spot
- Price range
- $10.09–$48.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 60,000–80,000
- Revenue per listing a year
- $1.3M–$1.8M
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Oregano. It carries 12,220 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #7in Oregano
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 12,220per listing
- Listings tracked
- 13
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Oregano Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Resilia Oil Of Oregano Softgels with Black Seed Oil - 60 Softgels
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 8mo ago
Micro Ingredients Oil of Oregano Softgels 300 Count | 2 in 1 Formulated with Black Seed Oil | 4X Strength Carvacrol & Thymoquinone | Plant Based Non-GMO
- Price
- $32.98
- Rating
- 4.6/5
- Reviews
- 24,927
- Age
- 3y ago
Micro Ingredients Oil of Oregano Softgels 150 Count | 2 in 1 Formulated with Black Seed Oil | 4X Strength Carvacrol & Thymoquinone | Plant Based Non-GMO
- Price
- $23.54
- Rating
- 4.6/5
- Reviews
- 24,927
- Age
- 1y ago
Carlyle Organic Oil of Oregano Liquid Drops - 2 fl oz - 1 Year Supply
- Price
- $10.73
- Rating
- 4.6/5
- Reviews
- 11,526
- Age
- 3y ago
Garden of Life Organics Oil of Oregano Seasonal Drops with Concentrated Oregano & Extra Virgin Olive Oil Plant Based Immune Support Supplement Non-GMO Gluten-Free Alcohol-Free 1 Fl oz
- Price
- $11.26
- Rating
- 4.6/5
- Reviews
- 24,159
- Age
- 7y ago
Trending
estimated 90-day click momentum
Oil of Oregano with Black Seed Oil 180 Count Oregano Oil Capsules with 4X Strength of Carvacrol and Thymoquinone Non-GMO Natural Herbal Health Supplement
- Price
- $10.88
- Rating
- 4.5/5
- Reviews
- 406
- Age
- 6mo ago
Resilia Oil Of Oregano Softgels with Black Seed Oil - 120 Softgels | Non-GMO Gluten-Free and Soy-Free
- Price
- $48.79
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 7mo ago
Resilia Oil Of Oregano Softgels with Black Seed Oil - 60 Softgels
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 8mo ago
MaryRuth Organics Oregano Oil Drops | 6 Month Supply | USDA Organic Oil of Oregano Liquid | Herbal Blend for Immune Support | Digestive Health | Overall Health | Vegan | Sugar Free | Non-GMO | 1 Fl Oz
- Price
- $16.47
- Rating
- 4.6/5
- Reviews
- 9,741
- Age
- 5y ago
VEV Oil of Oregano with Black Seed Oil & Moringa Organic 300 Softgels Aceite de Organo Carvacrol-Rich Opaque Airtight Packaging
- Price
- $19.21
- Rating
- 4.5/5
- Reviews
- 1,474
- Age
- 1y ago
Newest
by launch dateOil of Oregano with Black Seed Oil 180 Count Oregano Oil Capsules with 4X Strength of Carvacrol and Thymoquinone Non-GMO Natural Herbal Health Supplement
- Price
- $10.88
- Rating
- 4.5/5
- Reviews
- 406
- Age
- 6mo ago
Resilia Oil Of Oregano Softgels with Black Seed Oil - 120 Softgels | Non-GMO Gluten-Free and Soy-Free
- Price
- $48.79
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 7mo ago
Resilia Oil Of Oregano Softgels with Black Seed Oil - 60 Softgels
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 8mo ago
BEWORD Oil of Oregano with Black Seed Oil 280 Softgels 9000mg Per Serving 2-in-1 Oregano Supplement for Immune Health with High Carvacrol & Thymoquinone | Plant-Based Non-GMO
- Price
- $22.82
- Rating
- 4.5/5
- Reviews
- 1,185
- Age
- 1y ago
VEV Oil of Oregano with Black Seed Oil & Moringa Organic 300 Softgels Aceite de Organo Carvacrol-Rich Opaque Airtight Packaging
- Price
- $19.21
- Rating
- 4.5/5
- Reviews
- 1,474
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
563
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
9%
- Resilia Oil Of Oregano47%
- Micro Ingredients21%
- Carlyle11%
- Garden of Life5%
- Nature's live4%
- Green pigeons3%
- Open — no brand owns it (4 brands, 9%)
Demand
Oregano Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.0×
Search terms
Top Oregano Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oil of oregano with black seed oil2.7M/yr
- oil of oregano2.7M/yr
- oregano oil2.0M/yr
- resilia oil of oregano with black seed oil1.0M/yr
- oregano oil capsules organic928K/yr
- aceite de oregano773K/yr
- oregano oil black seed oil softgels173K/yr
- resilia162K/yr
- resilia oil of oregano255K/yr
- oregano oil capsules302K/yr
Reviews and returns
What reviews say buyers love and hate about Oregano Oil
We read the reviews and the return reasons for every product selling here.
“Gross taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oregano Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data