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60

orange straws

Worth a look

Shows demand growing +111.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 95Conversion 95Competition 64Returns 73Price range 45Avg price 28Brand share 76Review moat 83Quality gap 23

Growth

Incredible+111.7%

90-day search growth — must beat 0% to launch

Conversion

Incredible12.4%

search→purchase rate — share of searches ending in a sale

Review moat

Great345.67

avg incumbent reviews — the moat a new listing must climb

Brand share

Great59%

top-5 brand share — no brand owns this niche

Returns

Good2.1%

return rate — above 5% kills the launch gate

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$4.92–$23.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.32

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$44K

$44K/yr · 38K searches

According to Flapen's Amazon United States niche tracking, orange straws is a $44K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in May–Jun–Oct. Verdict: Worth a look — 60/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

orange straws market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$37K–$47K
units × avg price
Conversion rate
12.4%
Avg BSR
#386
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
7.1%
Avg brand age
38 months
Avg seller age
187 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

27

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

46%

Top 20: 90%

Open market

34%

  • Hxezoc19%
  • YAOSHENG15%
  • ALINK11%
  • PakTalk8%
  • Lives on Green7%
  • Rupert and Jeoffrey's Trading Co.6%

Demand & seasonality

Weekly Amazon search volume, last 52 weeks — +111.7% search growth over the last 90 days.
2K1KSpike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Oct · busiest ÷ quietest = 6.4×

Top orange straws search terms

  • orange straws20K/yr
  • orange striped straws3K/yr
  • orange and white straws4K/yr
  • orange plastic straws4K/yr
  • orange paper straws4K/yr
  • orange straws plastic3K/yr
All search terms

Top orange straws products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$4K15%$7K20%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about orange straws

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Perfect straws”

Value For Money14%

“Worth it”

Advertised Vs Actual Product14%

“Did the job”

Eco Friendliness7%

“Environmental Option”

Color7%

“While the color was very cute”

Smell7%

“They don't have any odor or strange taste like some paper straws do”

Design-Overall4%

“The orange-and-white striped design is bright and cheerful, and the cute lemon cards make them feel extra fun and more decorative than basic plain straws”

Durability4%

“so they feel more reliable than the flimsy paper straws that start falling apart too quickly”

Size-Overall4%

“The size is practical too”

What buyers complain about

Quality-Overall50%

“Poor quality”

Smell25%

“Bad smell”

Size-Overall13%

“They're a little bit short - more appropriately sized for a cocktail than a glass of lemonade unless your glasses are kind of small”

Top return reasons

Color43%
Size-Overall24%
Value For Money7%
Advertised Vs Actual Product5%
Material Quality5%
Quality-Overall4%
Strength4%
Smell2%
Durability1%
Flexibility1%

Common questions

Is orange straws profitable to sell on Amazon United States?
The niche generates $44K/yr across 30 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +111.7%. Flapen's verdict: Worth a look (60/100).
How competitive is the orange straws niche?
21 brands and 27 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in orange straws?
Top complaints mined from reviews: Quality-Overall, Smell, Size-Overall. The return rate is 2.1%.
When does demand for orange straws peak?
Demand peaks in May–Jun–Oct; the busiest month runs 6.4× the quietest.
What does it cost to enter the orange straws niche?
Listings span $4.92–$23.19; the average listing price is $9.32 (sweet spot $15–$100). The average incumbent carries 346 reviews — the moat a new listing must climb.