Orange Ribbon

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

+38.5%

Conversion, latest week

8.8%

Market size, estimated

$132Ka year

Peak month

October4.8× the quietest month

Top search term

orange ribbon180K searches a year

Listings sell for $7.22 on average, from $3.97 to $11.74. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $7.22 that is $4K to $5K a year per listing.

Average price

$7.22under the $15 to $100 sweet spot

Price range

$3.97–$11.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$4K–$5K

Returns

2.8%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #63 within Gift Wrap Ribbons. It carries 1,379 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#63in Gift Wrap Ribbons

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

1,379per listing

Listings tracked

32

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months