orange ribbon
Skip itPrices mostly outside the sweet spot ($3.97–$11.74) — this niche doesn't clear our bar today.
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+38.5%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Good1,379.47avg incumbent reviews — the moat a new listing must climb
Market size
Okay$132K$132K/yr · 209K searches
Avg price
Bad$7.22avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$3.97–$11.74cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, orange ribbon is a $132K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 49/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
orange ribbon market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- $144K–$181K
- units × avg price
- Conversion rate
- 8.8%
- Avg BSR
- #63
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 2.0%
- Avg brand age
- 37 months
- Avg seller age
- 206 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
22 falling
Sellers
25
Top-5 brand share
65%
Top 20: 98%
Top-5 click share
45%
Top 20: 87%
Open market
30%
- Ribbli22%
- Newkita16%
- CLUEWR13%
- Clmentp7%
- KINGLAKE5%
- IEDASING'S CHOICE5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +38.5% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.8×
Top orange ribbon search terms
- orange ribbon180K/yr
- orange satin ribbon12K/yr
- ribbon orange5K/yr
- orange ribbons4K/yr
- neon orange ribbon3K/yr
- thin orange ribbon3K/yr
- orange ribbon thin3K/yr
Top orange ribbon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
25 Yard Orange Satin Ribbon Roll 3/8 Inch Fabric Ribbon for Craft Bows Rose Bouquet Holiday Gift Wrapping Party Decoration
Newkita$3.974.7★438 rev
CLUEWR Orange Satin Ribbon 1-1/2 Inches 50 Yards
CLUEWR$6.664.6★1,515 rev
Ribbli Torrid Orange Double Faced Satin Ribbon 1/4 x Continuous 25 Yards Use for Craft Bows Bouquet Gift Wrapping Wedding Decoration Floral Arrangement
Ribbli$7.034.8★5,715 rev
5/8 inches 50 Yard Orange Satin Ribbon for Gift Wrapping Wedding Crafts Christmas Easter Floral Hair Invitation Decorations and More
Clmentp$5.934.8★1,418 rev
Ribbli Torrid Orange Double Faced Satin Ribbon 1/2 Inch x Continuous 25 Yards Use for Craft Bows Bouquet Gift Wrapping Wedding Decoration Floral Arrangement
Ribbli$8.674.8★5,715 rev
Newest
by launch date
1-1/2 Inches Orange Satin Ribbon 50 Yards Torrid Orange Fabric Ribbon for Flower Bouquet Gift Wrapping Eternal Roses Bows Making DIY Crafts
Meolvic$5.6447 rev
Jutieuo 100 Yards 1 Inch Torrid Orange Satin Ribbon Solid Fabric Ribbon Roll for Flower Bouquet Gift Wrapping Roses Making Handmade Crafts
Jutieuo$6.78330 rev
Partyeah 1-1/2 Inch x 50 Yards Sheer Organza Ribbon Chiffon Ribbon for Gift Wedding Flower Bouquet Wrapping Decorations Crafts (Orange)
Partyeah$7.7187 rev
CLUEWR Orange Satin Ribbon 1-1/2 Inches 50 Yards
CLUEWR$6.661,515 rev
CLUEWR Orange Satin Ribbon 1-1/2 Inches 100 Yards
CLUEWR$8.79310 rev
Trending
90-day click momentum1-1/2 Inches Orange Satin Ribbon 50 Yards Torrid Orange Fabric Ribbon for Flower Bouquet Gift Wrapping Eternal Roses Bows Making DIY Crafts
Meolvic$5.644.3★
CLUEWR Orange Satin Ribbon 1-1/2 Inches 100 Yards
CLUEWR$8.794.6★
1 inches 50 Yard Orange Satin Ribbon for Gift Wrapping Wedding Crafts Christmas Easter Floral Hair Invitation Decorations and More
Clmentp$6.724.8★
Partyeah 1-1/2 Inch x 50 Yards Sheer Organza Ribbon Chiffon Ribbon for Gift Wedding Flower Bouquet Wrapping Decorations Crafts (Orange)
Partyeah$7.714.7★
KINGLAKE Orange Gingham Ribbon - 5/8 x 50 Yds Orange and White
KINGLAKE$8.984.7★
What buyers say about orange ribbon
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Color is as pictured”
“Good Quality ribbon for crafting projects”
“Product as described”
“great when everything was put together”
What buyers complain about
“Not good quality”
“Color mismatch”
“Ribbon is very thin and flimsy”
“So different from the advertised photo”
Top return reasons
Common questions
- Is orange ribbon profitable to sell on Amazon United States?
- The niche generates $132K/yr across 32 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +38.5%. Flapen's verdict: Skip it (49/100).
- How competitive is the orange ribbon niche?
- 22 brands and 25 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in orange ribbon?
- Top complaints mined from reviews: Quality-Overall, Color, Thickness. The return rate is 2.8%.
- When does demand for orange ribbon peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 4.8× the quietest.
- What does it cost to enter the orange ribbon niche?
- Listings span $3.97–$11.74; the average listing price is $7.22 (sweet spot $15–$100). The average incumbent carries 1,379 reviews — the moat a new listing must climb.