Orange Plates

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +61.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $230K a year.

Searches, last 12 months

216K

Growth, 90 days vs prior 90

+61.5%

Conversion, latest week

4.3%

Market size, estimated

$230Ka year

Peak month

November4.5× the quietest month

Top search term

orange plates58K searches a year

Listings sell for $24.63 on average, from $8.16 to $58.78. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.63 that is $2K to $6K a year per listing.

Average price

$24.63inside the $15 to $100 sweet spot

Price range

$8.16–$58.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

3.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #585 within Disposable Plates, Bowls & Cutlery. It carries 882 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

99%

Out of stock, average day

9.8%

Average rank

#585in Disposable Plates, Bowls & Cutlery

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

882per listing

Listings tracked

71

21 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months