orange plates
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Avg price
Incredible$24.63avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Price range
Great$8.16–$58.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+61.5%90-day search growth — must beat 0% to launch
Review moat
Good882.49avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 5% kills the launch gate
Market size
Okay$230K$230K/yr · 216K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, orange plates is a $230K/yr Amazon United States market (216K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 66/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
orange plates market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $246K–$308K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #585
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 93%
- Out of stock
- 9.8%
- Avg brand age
- 30 months
- Avg seller age
- 172 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
42 falling
Sellers
44
Top-5 brand share
35%
Top 20: 79%
Top-5 click share
23%
Top 20: 57%
Open market
60%
- Exquisite9%
- LANLISA9%
- Rubtlamp6%
- BEFORYOU5%
- N9R5%
- Amcrate5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +61.5% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 4.5×
Top orange plates search terms
- orange plates58K/yr
- orange paper plates43K/yr
- orange plastic plates30K/yr
- orange plates for party17K/yr
- orange party plates12K/yr
- orange disposable plates13K/yr
- orange dessert plates9K/yr
- orange plates and napkins7K/yr
- orange dinner plates10K/yr
- burnt orange plates7K/yr
Top orange plates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LANLISA 50 Orange Paper Plates Disposable Set Includes 25-9 & 25-7 Disposable Dessert Cake Paper Plates for Party Supplies
LANLISA$9.694.6★594 rev

75Pcs Orange Paper Plates and Napkins Party Supplies Set Fall Disposable Plates Party Supplies Includes Paper Napkins Forks Decorations for Fall Pumpkin Birthday Halloween Christmas Serves 25
EVYIENEN$9.704.5★71 rev

BEFORYOU 50PCS Disposable Paper Plates Scalloped Orange Party Plates 7IN
BEFORYOU$9.824.7★133 rev

Ruisita 48 Pieces Orange Party Supplies Orange Tableware Including 7 Inch and 9 Inch Paper Dinner Plates 2 Ply Napkins for Wedding Birthday Party Picnic Barbecue (Serves 16)
Ruisita$13.354.4★295 rev

Exquisite Party Solids Orange Plastic Plates For Party Supplies 7 Orange Disposable Plates Heavy Duty 50 Pcs Plastic Dinnerware Sets Heavy Duty 350 GSM Disposable Dinnerware Set
Exquisite$13.014.7★5,870 rev
Newest
by launch date
N9R 180PCS Orange Plastic Plates with Gold Trim Disposable Party Dinnerware Set for 30 Guests Include 30 Dinner and Salad Plates Napkins Forks Spoons Knives Perfect for Wedding Dinner Party
N9R$36.8355 rev

Rubtlamp 60Pcs Orange Plastic Plates Orange Plastic Disposable Plates With Hammered Design Party Platos Fancy Disposable Platos Include 30Dinner Plate 30Desssert Plate For Party
Rubtlamp$28.74244 rev

PTECDROTS 50Pcs Orange Paper Plates - 9 Round Disposable Dinner Plate for Halloween Baby Shower Orange Birthday Party Supplies
PTECDROTS$9.38269 rev

LANLISA 50 Orange Paper Plates Disposable Set Includes 25-9 & 25-7 Disposable Dessert Cake Paper Plates for Party Supplies
LANLISA$9.69594 rev

BEFORYOU 50PCS Disposable Paper Plates Scalloped Orange Party Plates 7IN
BEFORYOU$9.82133 rev
Trending
90-day click momentum
Graduation Party Plates and Napkins Gatherfun Graduation decorations 2026 Orange Disposable Paper Plates Luncheon Napkins Cocktail Napkins for Congrats Grad Party Decorations Serve 50
Gatherfun$23.274.8★

Exquisite Party Solids Orange Plastic Plates For Party Supplies 10 Orange Disposable Plates Heavy Duty 50 Pcs Plastic Dinnerware Sets Heavy Duty 350 GSM Disposable Dinnerware Set
Exquisite$20.004.7★

Rubtlamp 60Pcs Orange Plastic Plates Orange Plastic Disposable Plates With Hammered Design Party Platos Fancy Disposable Platos Include 30Dinner Plate 30Desssert Plate For Party
Rubtlamp$28.744.7★

Exquisite Party Solids Orange Plastic Plates For Party Supplies 7 Orange Disposable Plates Heavy Duty 50 Pcs Plastic Dinnerware Sets Heavy Duty 350 GSM Disposable Dinnerware Set
Exquisite$13.014.7★

SUT 350Pcs Orange and Clear Plastic Dinnerware Set for 50 Guests Include: 50 Dinner Plate 50 Dessert Plates 50 Pre Rolled Napkins With Silverware 50 Cups Disposable Plates for Party
SUT$56.194.7★
What buyers say about orange plates
What buyers praise and complain about, mined from review topics.What buyers love
“True to color perfect for the occasion”
“Plates were good quality”
“Very sturdy”
“great set, great value”
“Even went through the dishwasher - still looks nice”
“Pretty and durable enough”
“Plastic ware is great”
“Super elegant plates”
“Perfect size”
“And reusable”
What buyers complain about
“Much smaller and thinner than expected”
“flimsy”
“didnt match”
“The shades of orange do not match one another between the plates, napkins, and flatware,”
“definitely NOT for hot foods”
“Unsafe Chemical smell on napkins”
“Material is thin”
“Melt in microwave dont buy”
“Not great quality”
“Would NOT recommend using microwave nor dishwasher”
Top return reasons
Common questions
- Is orange plates profitable to sell on Amazon United States?
- The niche generates $230K/yr across 71 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is +61.5%. Flapen's verdict: Worth a look (66/100).
- How competitive is the orange plates niche?
- 42 brands and 44 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 35% of demand.
- What do buyers complain about in orange plates?
- Top complaints mined from reviews: Thickness, Strength, Size-Overall. The return rate is 3.2%.
- When does demand for orange plates peak?
- Demand peaks in Oct–Nov; the busiest month runs 4.5× the quietest.
- What does it cost to enter the orange plates niche?
- Listings span $8.16–$58.78; the average listing price is $24.63 (sweet spot $15–$100). The average incumbent carries 882 reviews — the moat a new listing must climb.