Orange Oil
MaybeAn estimated 0.4% of orders come back. But demand is soft, at -4.4% this quarter, so Orange Oil is a Maybe.
- Flapen Score
- 60 / 100Top 11% of 14,768 Health & Household niches · +11 vs the category median of 4960
- Market size
- $645K/yr496K searches / yr
- 90-day growth
- -4.4%search demand this quarter
- Competition
- 30%top-5 click share · 21 brands · 132 sellers
Flapen Score
Orange Oil against its category
The dotted line is the Health & Household average. Past it, Orange Oil is stronger. Inside it, weaker.
Market
The Orange Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Orange Oil 496K times last year and spent an estimated $645K. The top 5 brands take 80% of clicks. Demand peaks in Jun–Jul–Sep–Nov. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $645K a year.
- Searches, last 12 months
- 496K
- Growth, 90 days vs prior 90
- -4.4%
- Conversion, latest week
- 7.4%
- Market size, estimated
- $645Ka year
- Peak month
- June3.8× the quietest month
- Top search term
- now essential oil198K searches a year
02 · Price
A sale here is worth $17.56.
Listings sell for $17.56 on average, from $5.74 to $52.44. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $17.56 that is $4K to $9K a year per listing.
- Average price
- $17.56inside the $15 to $100 sweet spot
- Price range
- $5.74–$52.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #320 within Aromatherapy. It carries 2,915 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 91%
- Out of stock, average day
- 1.2%
- Average rank
- #320in Aromatherapy
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 2,915per listing
- Listings tracked
- 57
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Orange Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
21 flat
Sellers
132
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
30%
Top 20: 67%
Open market
18%
- Brand 157%
- Brand 28%
- Brand 37%
- Brand 44%
- Brand 53%
- Brand 62%
Demand
Orange Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Sep, Nov · busiest ÷ quietest = 3.8×
Search terms
Top Orange Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- now essential oil198K/yr
- orange oil125K/yr
- now essential oils53K/yr
- orange oil for wood24K/yr
- now essential oil blends28K/yr
- now foods essential oils11K/yr
- essential oils now9K/yr
- now essential oil set8K/yr
- now oils essential5K/yr
- orange peel oil5K/yr
Reviews and returns
What reviews say buyers love and hate about Orange Oil
We read the reviews and the return reasons for every product selling here.
“Scent was too strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Orange Oil questions
Answered from the same tracked data.









