Is oramd tooth oil profitable to sell on Amazon United States?

The niche generates $80K/yr across 11 tracked products. 90-day search growth is +4.3%. Flapen's verdict: Skip it (45/100).

How competitive is the oramd tooth oil niche?

6 brands and 16 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in oramd tooth oil?

Top complaints mined from reviews: Functionality-Overall, Ease Of Use, Allergies. The return rate is 0.5%.

When does demand for oramd tooth oil peak?

Demand peaks in May–Nov; the busiest month runs 2.3× the quietest.

What does it cost to enter the oramd tooth oil niche?

Listings span $8.93–$79.68; the average listing price is $30.34 (sweet spot $15–$100). The average incumbent carries 6,076 reviews — the moat a new listing must climb.

oramd tooth oil

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible$30.34

avg listing price — sweet spot $15–$100

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Price range

Great$8.93–$79.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+4.3%

90-day search growth — must beat 0% to launch

Review moat

Bad6,075.64

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$80K

$80K/yr · 22K searches

Competition

Bad78%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, oramd tooth oil is a $80K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Nov. Verdict: Skip it — 45/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

oramd tooth oil market data

Units sold / yr: 3K–3K; avg 250–500/product
Revenue / yr: $76K–$91K; units × avg price
Conversion rate: 11.9%
Avg BSR: #74
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 74 months
Avg seller age: 180 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

OraMD66%
Wellements15%
OraWellness8%
The Goodbye Company5%
GuruNanda3%
Great Oral Health2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.3% search growth over the last 90 days.

Peak months: May, Nov · busiest ÷ quietest = 2.3×

Open Trend

Top oramd tooth oil search terms

tooth oil8K/yr -1.8%9.2% conv.
ora md tooth oil3K/yr +50.2%17.8% conv.
gum oil3K/yr -6.1%4.0% conv.
oramd tooth oil3K/yr +15.5%18.0% conv.
teeth oil3K/yr -6.4%7.1% conv.
oramd2K/yr -2.9%9.4% conv.

All search terms

Top oramd tooth oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (1-Pack)

OraMD$24.694.5★1,574 rev

OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (3-Pack)

OraMD$49.014.5★1,574 rev

Wellements Organic Baby Tooth Oil | Soothing Massage Oil for Tiny Gums Helps Make Teething Happy Made with Safe and Effective Certified Organic Ingredients | 0.5 Fl Oz. 4 Months +

Wellements$8.934.6★5,208 rev

Wellements Organic Nighttime Baby Tooth Oil for 4 Months+ (0.5 Fl Oz) - Baby Teething Relief Oil* for Soothing & Massage for Tiny Gums* - Organic Blend of Essential Oils & Sleepy Time Herbs*

Wellements$9.024.6★5,208 rev

OraMD 4-in-1 Extra Strength Tooth Oil - Clinically Tested Maximum Strength Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural (1 Pack)

OraMD$39.914.5★384 rev

Newest

by launch date

GuruNanda CocoMint Oil Pulling Mouthwash for Complete Oral Hygiene 7 Essential Oils & Vitamins for Happy Teeth & Gums & Fresh Breath with Toothbrush & Tongue Scraper Alcohol & Peroxide Free 8 oz

GuruNanda$13.1841,586 rev

3y ago

OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (3-Pack)

OraMD$49.011,574 rev

4y ago

OraMD 4-in-1 Extra Strength Tooth Oil - Clinically Tested Maximum Strength Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural (3 Pack)

OraMD$79.68384 rev

4y ago

Wellements Organic Nighttime Baby Tooth Oil for 4 Months+ (0.5 Fl Oz) - Baby Teething Relief Oil* for Soothing & Massage for Tiny Gums* - Organic Blend of Essential Oils & Sleepy Time Herbs*

Wellements$9.025,208 rev

6y ago

The Goodbye Company Gum Disease Treatment - 100% Pure Neem & Clove Oil - Natural Gingivitis Remedy - Non-Toxic BPA-Free Oral Care - Fast-Acting Gum Healer (30ml)

The Goodbye Company$19.054,696 rev

8y ago

What buyers say about oramd tooth oil

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Very well made”

Tooth Brightening12%

“my teeth look whiter”

Efficiency12%

“Super effective”

Tooth Sensitivity11%

“It will help with your teeth and gums”

Value For Money8%

“Worth it”

Breathability5%

“It makes your breath fresh”

Cleansing4%

“I feel my mouth so clean”

Ease Of Use4%

“Easy and effective”

Advertised Vs Actual Product4%

“It does what it says it does”

Smell3%

“Lovely smell”

What buyers complain about

Functionality-Overall16%

“Still didnt help”

Ease Of Use9%

“It requires patience”

Allergies8%

“I had an allergic reaction”

Value For Money8%

“Not worth it”

Leak-Proof7%

“Leaking bottle”

Symptom Reduction7%

“haven't really seen much improvement”

Oily/Greasy6%

“there was oil everywhere”

Taste-Overall3%

“taste. expected since its an oil based product”

Advertised Vs Actual Product3%

“did not work as described”

Durability3%

“broke me out”

Top return reasons

Leak-Proof42%

Advertised Vs Actual Product13%

Functionality-Overall9%

Smell6%

Defective Material/Parts5%

Product Condition4%

Size-Overall4%

Value For Money3%

Oily/Greasy3%

Ingredients-Overall2%

Common questions

Is oramd tooth oil profitable to sell on Amazon United States?: The niche generates $80K/yr across 11 tracked products. 90-day search growth is +4.3%. Flapen's verdict: Skip it (45/100).
How competitive is the oramd tooth oil niche?: 6 brands and 16 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in oramd tooth oil?: Top complaints mined from reviews: Functionality-Overall, Ease Of Use, Allergies. The return rate is 0.5%.
When does demand for oramd tooth oil peak?: Demand peaks in May–Nov; the busiest month runs 2.3× the quietest.
What does it cost to enter the oramd tooth oil niche?: Listings span $8.93–$79.68; the average listing price is $30.34 (sweet spot $15–$100). The average incumbent carries 6,076 reviews — the moat a new listing must climb.