Oral B Spinbrush Replacement Heads
FailThe top 5 brands take 97% of clicks, so Oral B Spinbrush Replacement Heads is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $104K/yr64K searches / yr
- 90-day growth
- -15.9%search demand this quarter
- Competition
- 76%top-5 click share · 7 brands · 54 sellers
Flapen Score
Oral B Spinbrush Replacement Heads against its category
The dotted line is the Health & Household average. Past it, Oral B Spinbrush Replacement Heads is stronger. Inside it, weaker.
Market
The Oral B Spinbrush Replacement Heads market on Amazon at a glance
Shoppers on Amazon United States searched for Oral B Spinbrush Replacement Heads 64K times last year and spent an estimated $104K. The top 5 brands take 97% of clicks. Demand peaks in Jan. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.0% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -15.9%
- Conversion, latest week
- 11.0%
- Market size, estimated
- $104Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- oral b 3d white replacement heads19K searches a year
02 · Price
A sale here is worth $14.83.
Listings sell for $14.83 on average, from $7.60 to $36.30. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $14.83 that is $4K to $7K a year per listing.
- Average price
- $14.83under the $15 to $100 sweet spot
- Price range
- $7.60–$36.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #319 within Toothbrushes & Accessories. It carries 10,458 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 92%
- Out of stock, average day
- 0.0%
- Average rank
- #319in Toothbrushes & Accessories
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 10,458per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Oral B Spinbrush Replacement Heads products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Oral-B Deep Clean Battery Powered Toothbrush Replacement Brush Heads Refill Soft 2 Count
- Price
- $8.96
- Rating
- 4.8/5
- Reviews
- 13,778
- Age
- 27y ago
Oral-B 3D White Toothbrush Heads Pack of 4 Replacement Refills for Electric Rechargeable Toothbrush
- Price
- $17.25
- Rating
- 4.7/5
- Reviews
- 11,207
- Age
- 13y ago
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
- Price
- $9.56
- Rating
- 4.5/5
- Reviews
- 341
- Age
- 3y ago
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
- Price
- $8.47
- Rating
- 4.5/5
- Reviews
- 1,660
- Age
- 3y ago
Sensitive Replacement Toothbrush Heads Compatible with Oral-B Cross Action Power 3733 4732 Rotating Powerhead and Crisscross Bristles (White)
- Price
- $8.43
- Rating
- 4.4/5
- Reviews
- 2,080
- Age
- 3y ago
Trending
estimated 90-day click momentum
4 Pcs Replacement Toothbrush Heads with Soft Bristles | Dual Clean Toothbrush Heads Compatible with Oral-B 3733 4732 4734 Models Dual Cleaning
- Price
- $7.60
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 6mo ago
Oral-B Deep Clean Battery Powered Toothbrush Replacement Brush Heads Refill Soft 2 Count
- Price
- $8.96
- Rating
- 4.8/5
- Reviews
- 13,778
- Age
- 27y ago
16pcs Replacement Brush Heads Compatible with Oral B Electric Toothbrushes. Pack of 4 Precision Clean 4 Cross Clean 4 3D Whitening Clean and 4 Sensitive Clean
- Price
- $12.18
- Rating
- 4.4/5
- Reviews
- 3,824
- Age
- 7y ago
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
- Price
- $9.56
- Rating
- 4.5/5
- Reviews
- 341
- Age
- 3y ago
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
- Price
- $8.47
- Rating
- 4.5/5
- Reviews
- 1,660
- Age
- 3y ago
Newest
by launch date4 Pcs Replacement Toothbrush Heads with Soft Bristles | Dual Clean Toothbrush Heads Compatible with Oral-B 3733 4732 4734 Models Dual Cleaning
- Price
- $7.60
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 6mo ago
Oral-B 3D White Replacement Electric Toothbrush Heads Refills 2 Pack
- Price
- $10.05
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 3y ago
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
- Price
- $9.56
- Rating
- 4.5/5
- Reviews
- 341
- Age
- 3y ago
Sensitive Replacement Toothbrush Heads Compatible with Oral-B Cross Action Power 3733 4732 Rotating Powerhead and Crisscross Bristles (White)
- Price
- $8.43
- Rating
- 4.4/5
- Reviews
- 2,080
- Age
- 3y ago
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
- Price
- $8.47
- Rating
- 4.5/5
- Reviews
- 1,660
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
54
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
2%
- Oral-B74%
- NUHUi10%
- EBIEFLY5%
- Othanary5%
- NorthFolks3%
- BUKURII2%
- Open — no brand owns it (1 brand, 2%)
Demand
Oral B Spinbrush Replacement Heads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.9×
Search terms
Top Oral B Spinbrush Replacement Heads search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oral b 3d white replacement heads19K/yr
- oral b deep clean replacement heads18K/yr
- oral b battery toothbrush replacement heads9K/yr
- oral b whitening replacement heads4K/yr
- oral b replacement heads whitening3K/yr
- oral b polishing head3K/yr
- oral b battery toothbrush heads3K/yr
- oral b complete replacement heads3K/yr
Reviews and returns
What reviews say buyers love and hate about Oral B Spinbrush Replacement Heads
We read the reviews and the return reasons for every product selling here.
“Doesnt fit io oral b toothbrush”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oral B Spinbrush Replacement Heads questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data