oral b spinbrush replacement heads
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.83avg listing price — sweet spot $15–$100
Price range
Good$7.60–$36.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$104K$104K/yr · 64K searches
Review moat
Bad10,458.23avg incumbent reviews — the moat a new listing must climb
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-15.9%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, oral b spinbrush replacement heads is a $104K/yr Amazon United States market (64K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan. Verdict: Skip it — 41/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
oral b spinbrush replacement heads market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $89K–$119K
- units × avg price
- Conversion rate
- 11.0%
- Avg BSR
- #319
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 38%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
54
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
2%
- Oral-B74%
- NUHUi10%
- EBIEFLY5%
- Othanary5%
- NorthFolks3%
- BUKURII2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.9% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.9×
Top oral b spinbrush replacement heads search terms
- oral b 3d white replacement heads19K/yr
- oral b deep clean replacement heads18K/yr
- oral b battery toothbrush replacement heads9K/yr
- oral b whitening replacement heads4K/yr
- oral b replacement heads whitening3K/yr
- oral b polishing head3K/yr
- oral b battery toothbrush heads3K/yr
- oral b complete replacement heads3K/yr
Top oral b spinbrush replacement heads products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oral-B Deep Clean Battery Powered Toothbrush Replacement Brush Heads Refill Soft 2 Count
Oral-B$8.964.8★13,778 rev
Oral-B 3D White Toothbrush Heads Pack of 4 Replacement Refills for Electric Rechargeable Toothbrush
Oral-B$17.254.7★11,207 rev
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
NUHUi$9.564.5★341 rev
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
EBIEFLY$8.474.5★1,660 rev
Sensitive Replacement Toothbrush Heads Compatible with Oral-B Cross Action Power 3733 4732 Rotating Powerhead and Crisscross Bristles (White)
Othanary$8.434.4★2,080 rev
Newest
by launch date
4 Pcs Replacement Toothbrush Heads with Soft Bristles | Dual Clean Toothbrush Heads Compatible with Oral-B 3733 4732 4734 Models Dual Cleaning
NorthFolks$7.6052 rev
Oral-B 3D White Replacement Electric Toothbrush Heads Refills 2 Pack
Oral-B$10.05205 rev
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
NUHUi$9.56341 rev
Sensitive Replacement Toothbrush Heads Compatible with Oral-B Cross Action Power 3733 4732 Rotating Powerhead and Crisscross Bristles (White)
Othanary$8.432,080 rev
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
EBIEFLY$8.471,660 rev
Trending
90-day click momentum4 Pcs Replacement Toothbrush Heads with Soft Bristles | Dual Clean Toothbrush Heads Compatible with Oral-B 3733 4732 4734 Models Dual Cleaning
NorthFolks$7.604.3★
Oral-B Deep Clean Battery Powered Toothbrush Replacement Brush Heads Refill Soft 2 Count
Oral-B$8.964.8★
16pcs Replacement Brush Heads Compatible with Oral B Electric Toothbrushes. Pack of 4 Precision Clean 4 Cross Clean 4 3D Whitening Clean and 4 Sensitive Clean
Betterchoi$12.184.4★
4Pcs Electric Spin Toothbrush Replacement Heads Sensitive Dual Clean Rotating Sets Fit for Braun Oral B Cross Action Power 4732 3733 4734
NUHUi$9.564.5★
4X Sensitive Toothbrush Dual Clean Replacements Attachments Brush Heads Refill Accessories Compatible with Oral-B Cross Action Power 3733 4732 Rotating Power Toothbrush Heads & Crisscross Bristles
EBIEFLY$8.474.5★
What buyers say about oral b spinbrush replacement heads
What buyers praise and complain about, mined from review topics.What buyers love
“Good deal”
“Fit great”
“Just as good as the name brand”
“As advertised”
“feel good when cleaning teeth”
“Great brush”
“My favorite toothbrush”
“Ease to use”
“Works Well”
“firm which i like”
What buyers complain about
“Doesnt fit io oral b toothbrush”
“I got in such low quality”
“Expensive”
“then gets too soft”
“Compatibility Warning”
“Bristles started falling out day 1”
“it does not work”
“also makes the charging base real nasty”
“I don't like the red plastic in it I would rather have just a brush it that would be softer on my gums and teeth”
“No instructions”
Top return reasons
Common questions
- Is oral b spinbrush replacement heads profitable to sell on Amazon United States?
- The niche generates $104K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.9%. Flapen's verdict: Skip it (41/100).
- How competitive is the oral b spinbrush replacement heads niche?
- 7 brands and 54 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in oral b spinbrush replacement heads?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 0.7%.
- When does demand for oral b spinbrush replacement heads peak?
- Demand peaks in Jan; the busiest month runs 1.9× the quietest.
- What does it cost to enter the oral b spinbrush replacement heads niche?
- Listings span $7.60–$36.30; the average listing price is $14.83 (sweet spot $15–$100). The average incumbent carries 10,458 reviews — the moat a new listing must climb.