oral b smart 1500 replacement brush heads
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$17.39avg listing price — sweet spot $15–$100
Price range
Great$7.64–$39.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$178K$178K/yr · 71K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.9%90-day search growth — must beat 0% to launch
Review moat
Bad14,925.57avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, oral b smart 1500 replacement brush heads is a $178K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
oral b smart 1500 replacement brush heads market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- $174K–$217K
- units × avg price
- Conversion rate
- 14.4%
- Avg BSR
- #119
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
60
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
67%
Top 20: 99%
Open market
4%
- Oral-B63%
- MOFELE21%
- ARTCESAR4%
- valuabletry4%
- Cellena2%
- Schallcare2%
- Open — no brand owns it (3 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Top oral b smart 1500 replacement brush heads search terms
- oral b replacement heads black34K/yr
- oral b black replacement heads11K/yr
- black oral b replacement heads8K/yr
- oral b pro clean replacement heads8K/yr
- oral b braun replacement heads black6K/yr
- oral b pro 5000 replacement heads5K/yr
Top oral b smart 1500 replacement brush heads products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Replacement Heads Compatible with Braun Oral B Pro 1000 Genius X Smart 1500 Electric Toothbrush 8 Pcs Precision Brush Heads Refills Compatible with Oral B (Black)
MOFELE$9.774.4★1,028 rev
Oral-B Crossaction Electric Toothbrush Replacement Brush Head Refills Black 4 Count (Pack of 1)
Oral-B$18.374.8★3,040 rev
Oral-B Cross Action Replacement Brush Heads for an Oral-B Electric Toothbrush Pack of 4 Black
Oral-B$19.374.8★4,703 rev
Oral-B Pro Cross Action Electric Toothbrush Head X-Shape and Angled Bristles for Deeper Plaque Removal Pack of 8 Toothbrush Heads Black
Oral-B$35.494.8★11,694 rev
Oral-B CrossAction Electric Toothbrush Replacement Brush Head Refills Black 2 Count
Oral-B$12.634.8★1,839 rev
Newest
by launch date
ARTCESAR Replacement Heads for Oral B 12 Pack Soft Electric Toothbrush Heads Deep and Precise Cleaning for Oral B Braun Pro1000/1500/7500/3000/7000/8000/500 and More(Black)
ARTCESAR$7.641,211 rev
Cellena 8-Pack Replacement Electric Toothbrush Heads Compatible with Oral-B Pro 1000 Smart 1500 Genius X (Not for iO) Medium-Soft Bristles for Gentle Deep Clean
Cellena$9.032,299 rev
Replacement Heads Compatible with Braun Oral B Pro 1000 Genius X Smart 1500 Electric Toothbrush 8 Pcs Precision Brush Heads Refills Compatible with Oral B (Black)
MOFELE$9.771,028 rev
GENKENT 12 Pcs Replacement Brush Heads Compatible with Oral B Braun Electric Toothbrush Heads Black
GENKENT$9.70628 rev
Oral-B Cross Action Electric Toothbrush Replacement Brush Heads Black 3 Count (Pack of 1)
Oral-B$16.28722 rev
Trending
90-day click momentum
Oral-B Genuine CrossAction Replacement Black Toothbrush Heads Refills for Electric Toothbrush Angled Bristles for up to 100 Percent More Plaque Removal Pack of 4
Oral-B$19.174.8★
Replacement Heads Compatible with Braun Oral B Pro 1000 Genius X Smart 1500 Electric Toothbrush 8 Pcs Precision Brush Heads Refills Compatible with Oral B (Black)
MOFELE$9.774.4★
Oral-B Cross Action Replacement Brush Heads for an Oral-B Electric Toothbrush Pack of 4 Black
Oral-B$19.374.8★
Oral B Cross Action Electric Toothbrush Replacement Brush Heads Refill 4Count
Oral-B$18.934.8★
Oral-B CrossAction Electric Toothbrush Replacement Brush Head Refills Black 2 Count
Oral-B$12.634.8★
What buyers say about oral b smart 1500 replacement brush heads
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Great value”
“Excellent fit”
“Exactly as advertised”
“They do clean your teeth very well”
“Great brush”
“Cleans well”
“Work well”
“Ease to use”
“Durability is good”
What buyers complain about
“Doesn't fit the brush properly”
“Bad quality”
“Expensive”
“not a s durable”
“this are not soft so be aware”
“Not compatible”
“the white bristles turned a light brown color shortly thereafter”
“what came was different”
“Plastic design poor and tight fit”
“Mine does not work”
Top return reasons
Common questions
- Is oral b smart 1500 replacement brush heads profitable to sell on Amazon United States?
- The niche generates $178K/yr across 21 tracked products. 90-day search growth is -8.9%. Flapen's verdict: Skip it (45/100).
- How competitive is the oral b smart 1500 replacement brush heads niche?
- 9 brands and 60 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in oral b smart 1500 replacement brush heads?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 0.9%.
- When does demand for oral b smart 1500 replacement brush heads peak?
- Demand peaks in Jan–Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the oral b smart 1500 replacement brush heads niche?
- Listings span $7.64–$39.57; the average listing price is $17.39 (sweet spot $15–$100). The average incumbent carries 14,926 reviews — the moat a new listing must climb.