Oral B Clic Replacement Heads
FailThe top 5 brands take 100% of clicks, so Oral B Clic Replacement Heads is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $210K/yr101K searches / yr
- 90-day growth
- +15.1%search demand this quarter
- Competition
- 87%top-5 click share · 3 brands · 22 sellers
Flapen Score
Oral B Clic Replacement Heads against its category
The dotted line is the Health & Household average. Past it, Oral B Clic Replacement Heads is stronger. Inside it, weaker.
Market
The Oral B Clic Replacement Heads market on Amazon at a glance
Shoppers on Amazon United States searched for Oral B Clic Replacement Heads 101K times last year and spent an estimated $210K. All 3 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 18.2% of those searches ended in a purchase.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +15.1%
- Conversion, latest week
- 18.2%
- Market size, estimated
- $210Ka year
- Peak month
- March1.4× the quietest month
- Top search term
- oral b clic replacement heads55K searches a year
02 · Price
A sale here is worth $11.43.
Listings sell for $11.43 on average, from $7.25 to $18.48. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $11.43 that is $23K to $29K a year per listing.
- Average price
- $11.43under the $15 to $100 sweet spot
- Price range
- $7.25–$18.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $23K–$29K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #252 within Toothbrushes & Accessories. It carries 690 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #252in Toothbrushes & Accessories
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 690per listing
- Listings tracked
- 7
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Oral B Clic Replacement Heads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
22
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Brand 184%
- Brand 210%
- Brand 36%
Demand
Oral B Clic Replacement Heads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Oral B Clic Replacement Heads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oral b clic replacement heads55K/yr
- clic toothbrush heads21K/yr
- oral b click replacement heads8K/yr
- click toothbrush heads6K/yr
- cliq toothbrush head5K/yr
- oral b replacement heads clic4K/yr
- clic oral b replacement heads3K/yr
Reviews and returns
What reviews say buyers love and hate about Oral B Clic Replacement Heads
We read the reviews and the return reasons for every product selling here.
“Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oral B Clic Replacement Heads questions
Answered from the same tracked data.