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Onigiri Wrappers

Maybe

An estimated 0.3% of orders come back. But demand is soft, at -42.8% this quarter, so Onigiri Wrappers is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$349K/yr306K searches / yr
90-day growth
-42.8%search demand this quarter
Competition
60%top-5 click share · 16 brands · 59 sellers

Flapen Score

Onigiri Wrappers against its category

The dotted line is the Health & Household average. Past it, Onigiri Wrappers is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Onigiri Wrappers market on Amazon at a glance

Shoppers on Amazon United States searched for Onigiri Wrappers 306K times last year and spent an estimated $349K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $349K a year.

Searches, last 12 months
306K
Growth, 90 days vs prior 90
-42.8%
Conversion, latest week
7.8%
Market size, estimated
$349Ka year
Peak month
January2.0× the quietest month
Top search term
onigiri wrappers209K searches a year

02 · Price

A sale here is worth $14.69.

Listings sell for $14.69 on average, from $7.81 to $27.67. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $14.69 that is $15K to $18K a year per listing.

Average price
$14.69under the $15 to $100 sweet spot
Price range
$7.81–$27.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$15K–$18K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,993 within Disposable Food Storage. It carries 1,319 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#2,993in Disposable Food Storage
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
1,319per listing
Listings tracked
17

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Onigiri Wrappers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

59

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

30%

  • Brand 121%
  • Brand 212%
  • Brand 312%
  • Brand 411%
  • Brand 58%
  • Brand 67%

Demand

Onigiri Wrappers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Onigiri Wrappers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • onigiri wrappers209K/yr
  • onigiri seaweed wrappers35K/yr
  • onigiri seaweed11K/yr
  • onigiri wrapper9K/yr
  • musubi wrappers5K/yr
  • onigiri wrap6K/yr
  • rice ball wrapper4K/yr
  • onigiri wrappers plastic4K/yr
  • triangle kimbap4K/yr
  • onigiri nori3K/yr

Reviews and returns

What reviews say buyers love and hate about Onigiri Wrappers

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Taste-Overall”
12%of negative reviews mention “Ease Of Use”
0.3%of orders come back
“Kinda hard to use”
A buyer, on “Ease Of Use”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Onigiri Wrappers questions

Answered from the same tracked data.