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One Touch Ultra 2 Glucose Meter

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 99% of clicks, so One Touch Ultra 2 Glucose Meter is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$1.3M/yr545K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
72%top-5 click share · 6 brands · 62 sellers

Flapen Score

One Touch Ultra 2 Glucose Meter against its category

The dotted line is the Health & Household average. Past it, One Touch Ultra 2 Glucose Meter is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The One Touch Ultra 2 Glucose Meter market on Amazon at a glance

Shoppers on Amazon United States searched for One Touch Ultra 2 Glucose Meter 545K times last year and spent an estimated $1.3M. The top 5 brands take 99% of clicks. Demand peaks in Jan. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 545K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months
545K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
6.4%
Market size, estimated
$1.3Ma year
Peak month
January1.8× the quietest month
Top search term
one touch ultra test strips201K searches a year

02 · Price

A sale here is worth $36.20.

Listings sell for $36.20 on average, from $8.97 to $88.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $36.20 that is $54K to $72K a year per listing.

Average price
$36.20inside the $15 to $100 sweet spot
Price range
$8.97–$88.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$54K–$72K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #59 within Diabetes Care. It carries 3,836 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
78%
Out of stock, average day
3.9%
Average rank
#59in Diabetes Care
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
3,836per listing
Listings tracked
18

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
77 months

Products

Top One Touch Ultra 2 Glucose Meter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

62

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 214%
  • Brand 310%
  • Brand 47%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

One Touch Ultra 2 Glucose Meter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top One Touch Ultra 2 Glucose Meter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • one touch ultra test strips201K/yr
  • one touch ultra 2 test strips95K/yr
  • one touch ultra 237K/yr
  • one touch test strips29K/yr
  • one touch ultra28K/yr
  • onetouch ultra 2 test strips26K/yr
  • one touch ultra 2 meter16K/yr
  • onetouch ultra test strips 10014K/yr
  • one touch ultra mini test strips15K/yr
  • onetouch ultra test strips10K/yr

Reviews and returns

What reviews say buyers love and hate about One Touch Ultra 2 Glucose Meter

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
12%of negative reviews mention “Value For Money”
0.6%of orders come back
“They are pricey”
A buyer, on “Value For Money”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common One Touch Ultra 2 Glucose Meter questions

Answered from the same tracked data.