One a Day Prenatal Vitamins
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so One a Day Prenatal Vitamins is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 14,768 Health & Household niches · +2 vs the category median of 4951
- Market size
- $243K/yr84K searches / yr
- 90-day growth
- +37.3%search demand this quarter
- Competition
- 90%top-5 click share · 5 brands · 616 sellers
Flapen Score
One a Day Prenatal Vitamins against its category
The dotted line is the Health & Household average. Past it, One a Day Prenatal Vitamins is stronger. Inside it, weaker.
Market
The One a Day Prenatal Vitamins market on Amazon at a glance
Shoppers on Amazon United States searched for One a Day Prenatal Vitamins 84K times last year and spent an estimated $243K. All 5 brands take every click. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 10.1% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved +37.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $243K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +37.3%
- Conversion, latest week
- 10.1%
- Market size, estimated
- $243Ka year
- Peak month
- July1.6× the quietest month
- Top search term
- prenatal with choline25K searches a year
02 · Price
A sale here is worth $28.91.
Listings sell for $28.91 on average, from $16.11 to $39.68. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $28.91 that is $22K to $29K a year per listing.
- Average price
- $28.91inside the $15 to $100 sweet spot
- Price range
- $16.11–$39.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $22K–$29K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Prenatal Vitamins. It carries 5,950 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #17in Prenatal Vitamins
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 5,950per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top One a Day Prenatal Vitamins products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
616
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- Brand 175%
- Brand 215%
- Brand 33%
- Brand 43%
- Brand 53%
Demand
One a Day Prenatal Vitamins search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.6×
Search terms
Top One a Day Prenatal Vitamins search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- prenatal with choline25K/yr
- one a day prenatal advanced29K/yr
- prenatal vitamins with choline13K/yr
- prenatal advanced5K/yr
- prenatal vitamins for women with choline4K/yr
- one a day advanced prenatal vitamins5K/yr
- one a day prenatal vitamins advanced3K/yr
- prenatal advanced vitamins for women740/yr
Reviews and returns
What reviews say buyers love and hate about One a Day Prenatal Vitamins
We read the reviews and the return reasons for every product selling here.
“Strong fish smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common One a Day Prenatal Vitamins questions
Answered from the same tracked data.