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Omega 3 Vitamin D

Fail

Demand is soft, at -14.0% this quarter, so Omega 3 Vitamin D is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$264K/yr109K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
69%top-5 click share · 9 brands · 587 sellers

Flapen Score

Omega 3 Vitamin D against its category

The dotted line is the Health & Household average. Past it, Omega 3 Vitamin D is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Omega 3 Vitamin D market on Amazon at a glance

Shoppers on Amazon United States searched for Omega 3 Vitamin D 109K times last year and spent an estimated $264K. The top 5 brands take 88% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $264K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
8.1%
Market size, estimated
$264Ka year
Peak month
February1.4× the quietest month
Top search term
omega d311K searches a year

02 · Price

A sale here is worth $29.84.

Listings sell for $29.84 on average, from $12.67 to $48.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $29.84 that is $15K to $22K a year per listing.

Average price
$29.84inside the $15 to $100 sweet spot
Price range
$12.67–$48.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$15K–$22K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #822 within Essential Fatty Acids. It carries 2,500 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#822in Essential Fatty Acids
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,500per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Products

Top Omega 3 Vitamin D products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

587

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

8%

  • Brand 157%
  • Brand 29%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (3 brands, 8%)

Demand

Omega 3 Vitamin D search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Omega 3 Vitamin D search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • omega d311K/yr
  • omega 3 with vitamin d11K/yr
  • omega 3 vitamin d11K/yr
  • nordic naturals ultimate omega d310K/yr
  • omega 3 and vitamin d9K/yr
  • fish oil vitamin d5K/yr
  • omega 3 d35K/yr
  • fish oil with vitamin d4K/yr
  • vitamin d and omega 3 combo5K/yr
  • fish oil with vitamin d35K/yr

Reviews and returns

What reviews say buyers love and hate about Omega 3 Vitamin D

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Strong fish after taste”
A buyer, on “Taste-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Omega 3 Vitamin D questions

Answered from the same tracked data.