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Omeg

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $78K a year here, so Omeg is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$78K/yr78K searches / yr
90-day growth
-1.7%search demand this quarter
Competition
44%top-5 click share · 21 brands · 602 sellers

Flapen Score

Omeg against its category

The dotted line is the Health & Household average. Past it, Omeg is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Omeg market on Amazon at a glance

Shoppers on Amazon United States searched for Omeg 78K times last year and spent an estimated $78K. The top 5 brands take 65% of clicks. Demand peaks in Jan. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-1.7%
Conversion, latest week
4.5%
Market size, estimated
$78Ka year
Peak month
January1.9× the quietest month
Top search term
omega 3 500mg15K searches a year

02 · Price

A sale here is worth $22.60.

Listings sell for $22.60 on average, from $7.42 to $46.69. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $22.60 that is $2K to $6K a year per listing.

Average price
$22.60inside the $15 to $100 sweet spot
Price range
$7.42–$46.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #200 within Essential Fatty Acids. It carries 12,515 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#200in Essential Fatty Acids
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
12,515per listing
Listings tracked
36

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
87 months

Products

Top Omeg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

602

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

44%

Top 20: 82%

Open market

30%

  • Brand 127%
  • Brand 211%
  • Brand 39%
  • Brand 49%
  • Brand 59%
  • Brand 65%

Demand

Omeg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.9×

Search terms

Top Omeg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • omega 3 500mg15K/yr
  • omega 3 platinum12K/yr
  • omeg14K/yr
  • omega 3 plus7K/yr
  • onega6K/yr
  • omega supplements for women6K/yr
  • essential fatty acids5K/yr
  • omega 3 fish oil 500mg4K/yr
  • omega 3 fish oil lemon flavor3K/yr
  • essential fatty acids supplements3K/yr

Reviews and returns

What reviews say buyers love and hate about Omeg

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“They are HUGE”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Omeg questions

Answered from the same tracked data.