Nyquil Liquid
FailDemand is soft, at -57.5% this quarter, so Nyquil Liquid is a Fail.
- Flapen Score
- 39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 4939
- Market size
- $160K/yr69K searches / yr
- 90-day growth
- -57.5%search demand this quarter
- Competition
- 57%top-5 click share · 5 brands · 93 sellers
Flapen Score
Nyquil Liquid against its category
The dotted line is the Health & Household average. Past it, Nyquil Liquid is stronger. Inside it, weaker.
Market
The Nyquil Liquid market on Amazon at a glance
Shoppers on Amazon United States searched for Nyquil Liquid 69K times last year and spent an estimated $160K. All 5 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 18.4% of those searches ended in a purchase.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.4% of those searches ended in a purchase. Searches in the last 90 days moved -57.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- -57.5%
- Conversion, latest week
- 18.4%
- Market size, estimated
- $160Ka year
- Peak month
- January3.9× the quietest month
- Top search term
- nyquil liquid59K searches a year
02 · Price
A sale here is worth $12.59.
Listings sell for $12.59 on average, from $4.83 to $20.94. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $12.59 that is $3K to $6K a year per listing.
- Average price
- $12.59under the $15 to $100 sweet spot
- Price range
- $4.83–$20.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #533 within Cough & Cold. It carries 4,195 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #533in Cough & Cold
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 4,195per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 93 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 93 months
Products
Top Nyquil Liquid products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz
- Price
- $6.08
- Rating
- 4.7/5
- Reviews
- 2,259
- Age
- 4y ago

Vick NyQuil Cough Cold and Flu Nighttime Relief Original Liquid 2x12 Fl Oz
- Price
- $19.64
- Rating
- 4.8/5
- Reviews
- 1,067
- Age
- 14y ago

Amazon Basics Nighttime Severe Cold and Flu Syrup Max Strength Multi-Symptom Relief for Adults and Children 12 Years and Older Berry Flavor 12 fl oz (Previously Care)
- Price
- $6.61
- Rating
- 4.7/5
- Reviews
- 3,790
- Age
- 13y ago

Vicks NyQuil Cough DM+ Congestion Relief Liquid Medicine Maximum Strength Multi-Symptom Nighttime Relief for Cough Nasal Congestion Sneezing and Runny Nose Cherry Flavor 12 FL OZ
- Price
- $14.39
- Rating
- 4.7/5
- Reviews
- 708
- Age
- 5y ago

Vicks NyQuil SEVERE Cold & Flu Liquid Twin Pack Nighttime Relief Medicine for Headache Fever Sore Throat Minor Aches & Pains Nasal Congestion Sneezing Runny Nose Cough Berry Flavor 2x12 OZ
- Price
- $20.38
- Rating
- 4.8/5
- Reviews
- 13,175
- Age
- 12y ago
Trending
estimated 90-day click momentum
Amazon Basic Care Nighttime Cold & Flu Relief Syrup Cherry 8 fl oz (1-Pack)
- Price
- $4.83
- Rating
- 4.7/5
- Reviews
- 11,872
- Age
- 4y ago

AXIV Nighttime Cold and Flu Relief Liquid Medicine Multi-Symptom Relief Pain Reliever Fever Reducer Cough Suppressant Cherry Flavor 12 fl. oz.
- Price
- $8.91
- Rating
- 4.4/5
- Reviews
- 131
- Age
- 1y ago

Vicks NyQuil Cough DM+ Congestion Relief Liquid Medicine Maximum Strength Multi-Symptom Nighttime Relief for Cough Nasal Congestion Sneezing and Runny Nose Cherry Flavor 12 FL OZ
- Price
- $14.39
- Rating
- 4.7/5
- Reviews
- 708
- Age
- 5y ago

Amazon Basic Care Maximum Strength Nighttime Severe Cold and Flu Relief Honey Flavor Multi-Symptom Relief for Cough Sore Throat Congestion 12 fl oz (1-Pack)
- Price
- $5.60
- Rating
- 4.5/5
- Reviews
- 664
- Age
- 3y ago

Vicks NyQuil Nighttime Relief of Cough Cold & Flu Relief Sore Throat Fever & Congestion Relief Cherry Flavor Twin Pack 12 FL OZ
- Price
- $17.76
- Rating
- 4.8/5
- Reviews
- 897
- Age
- 14y ago
Newest
by launch date
Vicks NyQuil Intense Flu Liquid Over-the-Counter Multi-Symptom Nighttime Relief for Body Aches Fever Headache Sore Throat Sneezing Runny Nose and Cough 6 Hour Relief Cherry Flavor 12 FL OZ
- Price
- $12.41
- Rating
- 4.8/5
- Reviews
- 56
- Age
- 7mo ago

AXIV Nighttime Cold and Flu Relief Liquid Medicine Multi-Symptom Relief Pain Reliever Fever Reducer Cough Suppressant Cherry Flavor 12 fl. oz.
- Price
- $8.91
- Rating
- 4.4/5
- Reviews
- 131
- Age
- 1y ago

Amazon Basic Care Maximum Strength Nighttime Severe Cold and Flu Relief Honey Flavor Multi-Symptom Relief for Cough Sore Throat Congestion 12 fl oz (1-Pack)
- Price
- $5.60
- Rating
- 4.5/5
- Reviews
- 664
- Age
- 3y ago

VICKS DayQuil & NyQuil High Blood Pressure Cold & Flu Relief Liquid Medicine Co-Pack Powerful Multi-Symptom Daytime & Nighttime Relief for Cold Cough and Flu Symptoms Sugar & Alcohol Free 2x8oz
- Price
- $14.87
- Rating
- 4.8/5
- Reviews
- 2,496
- Age
- 4y ago

Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz
- Price
- $6.08
- Rating
- 4.7/5
- Reviews
- 2,259
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
93
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 100%
Open market
0%
- Vicks59%
- Amazon Basic Care28%
- Amazon Basics9%
- AXIV2%
- ZzzQuil2%
Demand
Nyquil Liquid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 3.9×
Search terms
Top Nyquil Liquid search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nyquil liquid59K/yr
- nyquil cherry6K/yr
- nyquil nighttime liquid4K/yr
Reviews and returns
What reviews say buyers love and hate about Nyquil Liquid
We read the reviews and the return reasons for every product selling here.
“It tastes truly awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nyquil Liquid questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









