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Nyquil Honey

Fail

The top 5 brands take 100% of clicks, so Nyquil Honey is a Fail.

Flapen Score
35
35 / 100
Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 49
Market size
$71K/yr44K searches / yr
90-day growth
-34.1%search demand this quarter
Competition
93%top-5 click share · 4 brands · 37 sellers

Flapen Score

Nyquil Honey against its category

The dotted line is the Health & Household average. Past it, Nyquil Honey is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nyquil Honey market on Amazon at a glance

Shoppers on Amazon United States searched for Nyquil Honey 44K times last year and spent an estimated $71K. All 4 brands take every click. Demand peaks in Feb–Mar–Apr–May–Jun. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -34.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-34.1%
Conversion, latest week
13.2%
Market size, estimated
$71Ka year
Peak month
March5.8× the quietest month
Top search term
nyquil honey20K searches a year

02 · Price

A sale here is worth $12.36.

Listings sell for $12.36 on average, from $5.60 to $20.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,500 to 2,000 of them. At $12.36 that is $19K to $25K a year per listing.

Average price
$12.36under the $15 to $100 sweet spot
Price range
$5.60–$20.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
1,500–2,000
Revenue per listing a year
$19K–$25K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #184 within Cough & Cold. It carries 1,733 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#184in Cough & Cold
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
1,733per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Nyquil Honey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 157%
  • Brand 235%
  • Brand 35%
  • Brand 44%

Demand

Nyquil Honey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 5.8×

Search terms

Top Nyquil Honey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nyquil honey20K/yr
  • dayquil honey13K/yr
  • honey nyquil4K/yr
  • nyquil honey severe cold and flu5K/yr
  • dayquil honey cold and flu3K/yr

Reviews and returns

What reviews say buyers love and hate about Nyquil Honey

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Taste-Overall”
51%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Tastes kinda nasty”
A buyer, on “Taste-Overall”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Nyquil Honey questions

Answered from the same tracked data.