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Nose Plugs for Smells

Fail

The top 5 brands take 100% of clicks, so Nose Plugs for Smells is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$262K/yr578K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
88%top-5 click share · 3 brands · 5 sellers

Flapen Score

Nose Plugs for Smells against its category

The dotted line is the Health & Household average. Past it, Nose Plugs for Smells is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nose Plugs for Smells market on Amazon at a glance

Shoppers on Amazon United States searched for Nose Plugs for Smells 578K times last year and spent an estimated $262K. All 3 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.

Searches, last 12 months
578K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
2.7%
Market size, estimated
$262Ka year
Top search term
essence nose ring diffuser208K searches a year

02 · Price

A sale here is worth $16.57.

Listings sell for $16.57 on average, from $9.23 to $21.64. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $16.57 that is $21K to $25K a year per listing.

Average price
$16.57inside the $15 to $100 sweet spot
Price range
$9.23–$21.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
$21K–$25K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #425 within Aromatherapy. It carries 549 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#425in Aromatherapy
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
549per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Nose Plugs for Smells products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 190%
  • Brand 27%
  • Brand 33%

Demand

Nose Plugs for Smells search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Black Friday '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Jun, Dec · busiest ÷ quietest = 14.4× · 10 of 12 months tracked

Search terms

Top Nose Plugs for Smells search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • essence nose ring diffuser208K/yr
  • essential oil nose ring36K/yr
  • nasal diffuser nose ring44K/yr
  • nose smell blocker for nurses31K/yr
  • nasal diffuser43K/yr
  • scented nose rings for nurses19K/yr
  • nose diffuser ring15K/yr
  • essence nose ring20K/yr
  • essential oil nose ring diffuser13K/yr
  • essence ring20K/yr

Reviews and returns

What reviews say buyers love and hate about Nose Plugs for Smells

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Smell”
26%of negative reviews mention “Smell”
0.5%of orders come back
“most of the scents were overpowering or just unpleasant”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Nose Plugs for Smells questions

Answered from the same tracked data.