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Nose Better

Fail

The top 5 brands take 100% of clicks, so Nose Better is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$710K/yr309K searches / yr
90-day growth
-34.6%search demand this quarter
Competition
96%top-5 click share · 4 brands · 52 sellers

Flapen Score

Nose Better against its category

The dotted line is the Health & Household average. Past it, Nose Better is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nose Better market on Amazon at a glance

Shoppers on Amazon United States searched for Nose Better 309K times last year and spent an estimated $710K. All 4 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 22.9% of those searches ended in a purchase.

Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 22.9% of those searches ended in a purchase. Searches in the last 90 days moved -34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $710K a year.

Searches, last 12 months
309K
Growth, 90 days vs prior 90
-34.6%
Conversion, latest week
22.9%
Market size, estimated
$710Ka year
Peak month
January4.5× the quietest month
Top search term
nasal gel68K searches a year

02 · Price

A sale here is worth $10.01.

Listings sell for $10.01 on average, from $3.76 to $17.39. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At $10.01 that is $100K to $125K a year per listing.

Average price
$10.01under the $15 to $100 sweet spot
Price range
$3.76–$17.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
10,000–12,500
Revenue per listing a year
$100K–$125K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #113 within Allergy, Sinus & Asthma. It carries 7,205 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#113in Allergy, Sinus & Asthma
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
7,205per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
83 months

Products

Top Nose Better products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

52

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 173%
  • Brand 216%
  • Brand 36%
  • Brand 46%

Demand

Nose Better search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Nose Better search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nasal gel68K/yr
  • saline nasal gel46K/yr
  • saline gel for nose40K/yr
  • nasal gel for dry nose43K/yr
  • saline gel28K/yr
  • ayr gel26K/yr
  • nasal saline gel19K/yr
  • nose gel10K/yr
  • nose gel for dry nose12K/yr
  • nasal gel moisturizer for dry nose7K/yr

Reviews and returns

What reviews say buyers love and hate about Nose Better

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Sinus Relief”
14%of negative reviews mention “Moist/Dry”
<0.1%of orders come back, a rate Amazon rounds to zero
“Made nose even more dry”
A buyer, on “Moist/Dry”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Nose Better questions

Answered from the same tracked data.