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Norovirus Wipes

Fail

The top 5 brands take 100% of clicks, so Norovirus Wipes is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$378K/yr183K searches / yr
90-day growth
-29.2%search demand this quarter
Competition
74%top-5 click share · 5 brands · 110 sellers

Flapen Score

Norovirus Wipes against its category

The dotted line is the Health & Household average. Past it, Norovirus Wipes is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Norovirus Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Norovirus Wipes 183K times last year and spent an estimated $378K. All 5 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $378K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
-29.2%
Conversion, latest week
9.7%
Market size, estimated
$378Ka year
Top search term
norovirus disinfectant wipes21K searches a year

02 · Price

A sale here is worth $21.33.

Listings sell for $21.33 on average, from $9.13 to $42.72. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At $21.33 that is $64K to $85K a year per listing.

Average price
$21.33inside the $15 to $100 sweet spot
Price range
$9.13–$42.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
3,000–4,000
Revenue per listing a year
$64K–$85K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #95 within Disinfectant Wipes. It carries 2,759 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#95in Disinfectant Wipes
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,759per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Norovirus Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

110

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 28%
  • Brand 35%
  • Brand 45%
  • Brand 53%
  • Open — no brand owns it (0%)

Demand

Norovirus Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '25Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 6.0× · 9 of 12 months tracked

Search terms

Top Norovirus Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • norovirus disinfectant wipes21K/yr
  • clorox healthcare27K/yr
  • clorox hydrogen peroxide wipes29K/yr
  • clorox healthcare hydrogen peroxide wipes27K/yr
  • clorox healthcare wipes31K/yr
  • norovirus wipes18K/yr
  • wipes that kill norovirus8K/yr
  • healthcare wipes5K/yr
  • clorox peroxide wipes4K/yr
  • clorox hospital grade disinfectant wipes3K/yr

Reviews and returns

What reviews say buyers love and hate about Norovirus Wipes

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Ease Of Cleaning”
24%of negative reviews mention “Leak-Proof”
0.4%of orders come back
“Bottle leaked”
A buyer, on “Leak-Proof”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Norovirus Wipes questions

Answered from the same tracked data.