Nooro
FailThe average product has 9,008 reviews to catch up to, so Nooro is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $155K/yr102K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 63%top-5 click share · 15 brands · 28 sellers
Flapen Score
Nooro against its category
The dotted line is the Health & Household average. Past it, Nooro is stronger. Inside it, weaker.
Market
The Nooro market on Amazon at a glance
Shoppers on Amazon United States searched for Nooro 102K times last year and spent an estimated $155K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $155Ka year
- Peak month
- December21.6× the quietest month
- Top search term
- tens unit for feet21K searches a year
02 · Price
A sale here is worth $53.73.
Listings sell for $53.73 on average, from $16.78 to $116.57. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $53.73 that is $5K to $13K a year per listing.
- Average price
- $53.73inside the $15 to $100 sweet spot
- Price range
- $16.78–$116.57
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$13K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #2,569 within Occupational & Physical Therapy Aids. It carries 9,008 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #2,569in Occupational & Physical Therapy Aids
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 9,008per listing
- Listings tracked
- 18
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Nooro products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
nooro Portable Knee Massager with Heat Red Light & Massage Therapy Relax Tight Muscles and Helps Minor Joint Stiffness and Discomfort Hands-Free Design
- Price
- $69.13
- Rating
- 4.1/5
- Reviews
- 809
- Age
- 3y ago
TENS Unit Muscle Stimulator with 24 Modes 20 Intensities TENS Machine for Gradual Back Pain Relief Therapy Rechargeable EMS Unit Massager with 10 TENS Electrode Pads Slippers and Massager Belt
- Price
- $58.01
- Rating
- 4.4/5
- Reviews
- 4,980
- Age
- 9y ago
nooro 3-in-1 Leg Massager - Advanced System - Support for Legs and Feet Discomfort Helps with Muscle Stiffness Stimulates Natural Calf Wellness
- Price
- $108.69
- Rating
- 3.8/5
- Reviews
- 117
- Age
- 2y ago
nooro Whole Body Massager Wireless Hands-Free Device with Adjustable Modes for Customized Comfort & Ease of Use
- Price
- $48.85
- Rating
- 2.8/5
- Reviews
- 144
- Age
- 2y ago
Siseca TENS and EMS TENS and Muscle Stimulator Portable Massager for Foot/Body
- Price
- $35.50
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 5mo ago
Trending
estimated 90-day click momentum
OKJY EMS Foot Muscle Stimulator & TENS Machine for Pain Relief - Helps Neuropathy Plantar Fasciitis & Circulation - Portable Folding Mat with Remote for Elderly Office Workers & Home Use
- Price
- $29.04
- Rating
- 3.6/5
- Reviews
- 28
- Age
- 6mo ago
Siseca TENS and EMS TENS and Muscle Stimulator Portable Massager for Foot/Body
- Price
- $35.50
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 5mo ago
Phixnozar TENS & PMS Transcutaneous Electronic Nerve Stimulator EMS Foot Massager Mat for Muscle Relaxation Back & Leg Foot Massage
- Price
- $37.50
- Rating
- 3.6/5
- Reviews
- 28
- Age
- 1y ago
EARTHVERA Grounding Mat for Feet Sleep Improvement & Pain Relief 2416 Conductive Carbon Earthing Pad with Multimeter for Body Voltage Testing Inflammation Relief Stress Reduction Grounding Mat for Bed Desk Office | 15ft Cord Included
- Price
- $28.77
- Rating
- 4.1/5
- Reviews
- 433
- Age
- 1y ago
KINGJOY Foot Massager for Neuropathy Rechargeable EMS TENS Foot Stimulator with 10 Modes 20 Intensities for Circulation Plantar Fasciitis & Swelling Pain Relief Gifts for Women Men-White
- Price
- $75.98
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 10mo ago
Newest
by launch dateSiseca TENS and EMS TENS and Muscle Stimulator Portable Massager for Foot/Body
- Price
- $35.50
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 5mo ago
OKJY EMS Foot Muscle Stimulator & TENS Machine for Pain Relief - Helps Neuropathy Plantar Fasciitis & Circulation - Portable Folding Mat with Remote for Elderly Office Workers & Home Use
- Price
- $29.04
- Rating
- 3.6/5
- Reviews
- 28
- Age
- 6mo ago
Dancespot EMS Foot Massager for Neuropathy NMES Foot Stimulator for Neuropathy Feet Nerve FSA Eligible Electric Foot Massager for Circulation and Pain Relief with 4 TENS Unit Muscle Stimulator Pads
- Price
- $85.21
- Rating
- 4.7/5
- Reviews
- 102
- Age
- 7mo ago
KINGJOY Foot Massager for Neuropathy Rechargeable EMS TENS Foot Stimulator with 10 Modes 20 Intensities for Circulation Plantar Fasciitis & Swelling Pain Relief Gifts for Women Men-White
- Price
- $75.98
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 10mo ago
zdasosr Transcutaneous Electronic Nerve Stimulator and Powered Muscle Stimulation for Pain Relief EMS Foot Massager
- Price
- $36.26
- Rating
- 4.0/5
- Reviews
- 84
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
28
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
17%
- nooro47%
- TechCare Massager15%
- Siseca7%
- FORTHiQ5%
- Dancespot5%
- Phixnozar3%
- Open — no brand owns it (9 brands, 17%)
Demand
Nooro search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 21.6×
Search terms
Top Nooro search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tens unit for feet21K/yr
- nooro14K/yr
- techcare tens unit7K/yr
- nooro knee massager7K/yr
- nooro knee massager with heat and red light therapy5K/yr
- nooro leg massager9K/yr
- techcare massager2K/yr
- neuropathy mat2K/yr
- neuropathy pad2K/yr
- noora2K/yr
Reviews and returns
What reviews say buyers love and hate about Nooro
We read the reviews and the return reasons for every product selling here.
“unable to function”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nooro questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data