Is no see um repellent profitable to sell on Amazon United States?

The niche generates $189K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +75.2%. Flapen's verdict: Worth a look (59/100).

How competitive is the no see um repellent niche?

12 brands and 44 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in no see um repellent?

Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.9%.

When does demand for no see um repellent peak?

Demand peaks in May–Jun–Jul; the busiest month runs 3.6× the quietest.

What does it cost to enter the no see um repellent niche?

Listings span $6.46–$35.65; the average listing price is $16.64 (sweet spot $15–$100). The average incumbent carries 4,954 reviews — the moat a new listing must climb.

No See Um Repellent

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Growth

Great+75.2%

90-day search growth — must beat 0% to launch

Avg price

Great$16.64

avg listing price — sweet spot $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$6.46–$35.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$189K

$189K/yr · 153K searches

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,954.33

avg incumbent reviews — the moat a new listing must climb

Signals Low Review Barrier

Is no see um repellent profitable on Amazon?

According to Flapen's Amazon United States niche tracking, no see um repellent is a $189K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 59/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

no see um repellent market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $166K–$208K; units × avg price
Conversion rate: 7.4%
Avg BSR: #586
Page quality: 0%
Prime: 83%
Sponsored: 94%
Out of stock: 0.3%
Avg brand age: 61 months
Avg seller age: 155 days

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

12%

NatureStop32%
Best Bee Brothers28%
Sawyer10%
Lakota Naturals8%
OFF!5%
Repel4%
Open — no brand owns it (6 brands, 12%)

no see um repellent demand & seasonality

Weekly Amazon search volume, last 104 weeks — +75.2% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Open Trend

Top no see um repellent search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

no see ums bug repellent48K/yr +50.5%6.6% conv.
noseeums insect repellent21K/yr +38.9%6.1% conv.
noseeum repellent16K/yr +179.6%4.2% conv.
no see ums spray7K/yr +524.7%4.3% conv.
no seeums bug repellent8K/yr +89.3%6.0% conv.
no see um killer4K/yr +412.4%1.8% conv.
no see um repellent9K/yr +64.5%5.5% conv.
get rid of no see ums3K/yr +97.2%1.5% conv.
no see um spray4K/yr +44.8%5.8% conv.
no see um3K/yr +79.3%3.1% conv.

All search terms

Top no see um repellent products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NatureStop No-See-Ums Repellent (3 oz)

NatureStop$10.844.2★174 rev

Best Bee Brothers Shake + Shield No-See-Ums Gnat Spray Non-Greasy Bug Spray Body Mist Made with Plant-Based Ingredients 2 Oz. (2 Pack)

Best Bee Brothers$13.504.0★759 rev

Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce

Sawyer$10.484.6★24,580 rev

NatureStop No-See-Ums Repellent (6 oz)

NatureStop$17.334.2★174 rev

Lakota Naturals GeraniolX-24 No See Ums Bug Repellent Spray - 4oz (1)

Lakota Naturals$12.793.6★29 rev

Newest

by launch date

Lakota Naturals GeraniolX-24 No See Ums Bug Repellent Spray - 4oz (1)

Lakota Naturals$12.7929 rev

4mo ago

Best Bee Brothers Soothe + Shield No-See-Um Repellent - Body Lotion 4oz

Best Bee Brothers$14.986 rev

11mo ago

NatureStop No-See-Ums Repellent (3 oz)

NatureStop$10.84174 rev

1y ago

NatureStop No-See-Ums Repellent (6 oz)

NatureStop$17.33174 rev

1y ago

Aventik Mosquito Jacket Mosquito Pants Mosquito Suit No-See-Ums Mesh Super Light Keep Safe Cool UV Protection

Aventik$16.431,105 rev

1y ago

What reviews say buyers love and hate about no see um repellent

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control33%

“Repels mosquitoes”

Smell18%

“No bad smell”

Quality-Overall10%

“We have been using this product for about 3 years now and no complaints”

Spray/Flow6%

“spray bottle worked great”

Advertised Vs Actual Product4%

“Works as Advertised”

Value For Money3%

“Great affordable”

Ease Of Use2%

“Easy to use”

Size-Overall2%

“it's super convenient size”

Efficiency2%

“Effective”

Safety Standards1%

“Safe for pets”

What buyers complain about

Pest/Insect Control32%

“Does not work for ants”

Functionality-Overall17%

“saw no results”

Smell7%

“Has a slight scent”

Value For Money6%

“On the downside, expensive”

Spray/Flow5%

“Can't get spray to work”

Leak-Proof3%

“bottle leaking”

Adhesion/Stickiness3%

“was very sticky”

Size-Overall2%

“which isnt very big”

Durability2%

“It does not last long, days, not weeks”

Quality-Overall2%

“But this company needs to have more quality control in order to be a top notch company”

Top return reasons

Size-Overall21%

Value For Money15%

Functionality-Overall10%

Leak-Proof10%

Pest/Insect Control10%

Advertised Vs Actual Product9%

Spray/Flow5%

Smell5%

Defective Material/Parts5%

Strength1%

Common no see um repellent questions

Is no see um repellent profitable to sell on Amazon United States?: The niche generates $189K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +75.2%. Flapen's verdict: Worth a look (59/100).
How competitive is the no see um repellent niche?: 12 brands and 44 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in no see um repellent?: Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.9%.
When does demand for no see um repellent peak?: Demand peaks in May–Jun–Jul; the busiest month runs 3.6× the quietest.
What does it cost to enter the no see um repellent niche?: Listings span $6.46–$35.65; the average listing price is $16.64 (sweet spot $15–$100). The average incumbent carries 4,954 reviews — the moat a new listing must climb.

No See Um Repellent

Is no see um repellent profitable on Amazon?

no see um repellent market size & sales

Competition: brands, sellers & click share

no see um repellent demand & seasonality

Top no see um repellent search terms shoppers use

Top no see um repellent products & what they sell for

Top sellers

Newest

Trending

What reviews say buyers love and hate about no see um repellent

What buyers love

What buyers complain about

Top return reasons

Common no see um repellent questions

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