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No See Um Repellent

Maybe

An estimated 0.9% of orders come back. But the average product has 4,954 reviews to catch up to, so No See Um Repellent is a Maybe.

Flapen Score
59
59 / 100
Top 13% of 14,768 Health & Household niches · +10 vs the category median of 49
Market size
$189K/yr153K searches / yr
90-day growth
+75.2%search demand this quarter
Competition
68%top-5 click share · 12 brands · 44 sellers

Flapen Score

No See Um Repellent against its category

The dotted line is the Health & Household average. Past it, No See Um Repellent is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The No See Um Repellent market on Amazon at a glance

Shoppers on Amazon United States searched for No See Um Repellent 153K times last year and spent an estimated $189K. The top 5 brands take 84% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +75.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $189K a year.

Searches, last 12 months
153K
Growth, 90 days vs prior 90
+75.2%
Conversion, latest week
7.4%
Market size, estimated
$189Ka year
Peak month
July3.6× the quietest month
Top search term
no see ums bug repellent48K searches a year

02 · Price

A sale here is worth $16.64.

Listings sell for $16.64 on average, from $6.46 to $35.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.64 that is $4K to $8K a year per listing.

Average price
$16.64inside the $15 to $100 sweet spot
Price range
$6.46–$35.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #586 within Insect & Pest Repellents. It carries 4,954 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
83%
Out of stock, average day
0.3%
Average rank
#586in Insect & Pest Repellents
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
4,954per listing
Listings tracked
18

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top No See Um Repellent products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

44

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

12%

  • Brand 132%
  • Brand 228%
  • Brand 310%
  • Brand 48%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 12%)

Demand

No See Um Repellent search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Search terms

Top No See Um Repellent search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • no see ums bug repellent48K/yr
  • noseeums insect repellent21K/yr
  • noseeum repellent16K/yr
  • no see ums spray7K/yr
  • no seeums bug repellent8K/yr
  • no see um killer4K/yr
  • no see um repellent9K/yr
  • get rid of no see ums3K/yr
  • no see um spray4K/yr
  • no see um3K/yr

Reviews and returns

What reviews say buyers love and hate about No See Um Repellent

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Pest/Insect Control”
32%of negative reviews mention “Pest/Insect Control”
0.9%of orders come back
“Does not work for ants”
A buyer, on “Pest/Insect Control”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common No See Um Repellent questions

Answered from the same tracked data.