New Years Plates

Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +39.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

280K

Growth, 90 days vs prior 90

+39.0%

Conversion, latest week

1.4%

Market size, estimated

$62Ka year

Peak month

December299.1× the quietest month

Top search term

2026 plates10K searches a year

Listings sell for $16.34 on average, from $7.26 to $30.06. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $16.34 that is $2K to $4K a year per listing.

Average price

$16.34inside the $15 to $100 sweet spot

Price range

$7.26–$30.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.9% of listings are out of stock. The average listing ranks #484 within Disposable Plates, Bowls & Cutlery. It carries 341 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

35.9%

Average rank

#484in Disposable Plates, Bowls & Cutlery

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

341per listing

Listings tracked

34

17 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

7Amazon's first-year sales bar

Average brand age

18 months