New Years Napkins
PassNew Years Napkins scores 65 out of 100, a Pass. Shoppers spend an estimated $71K a year here, search demand grew +75.7% this quarter, and an estimated 0.6% of orders come back.
- Flapen Score
- 65 / 100Top 4% of 14,768 Health & Household niches · +16 vs the category median of 4965
- Market size
- $71K/yr109K searches / yr
- 90-day growth
- +75.7%search demand this quarter
- Competition
- 26%top-5 click share · 33 brands · 36 sellers
Flapen Score
New Years Napkins against its category
The dotted line is the Health & Household average. Past it, New Years Napkins is stronger. Inside it, weaker.
Market
The New Years Napkins market on Amazon at a glance
Shoppers on Amazon United States searched for New Years Napkins 109K times last year and spent an estimated $71K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Dec. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +75.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- +75.7%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $71Ka year
- Peak month
- December119.7× the quietest month
- Top search term
- 2026 napkins14K searches a year
02 · Price
A sale here is worth $11.33.
Listings sell for $11.33 on average, from $5.23 to $35.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $11.33 that is $0 to $1K a year per listing.
- Average price
- $11.33under the $15 to $100 sweet spot
- Price range
- $5.23–$35.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 24.8% of listings are out of stock. The average listing ranks #342 within Disposable Napkins. It carries 149 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 98%
- Out of stock, average day
- 24.8%
- Average rank
- #342in Disposable Napkins
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 149per listing
- Listings tracked
- 56
04 · Newcomers
3 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 15 months
Products
Top New Years Napkins products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
33 rising
Sellers
36
Top-5 brand share
55%
Top 20: 89%
Top-5 click share
26%
Top 20: 63%
Open market
41%
- Brand 121%
- Brand 211%
- Brand 311%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
New Years Napkins search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 119.7×
Search terms
Top New Years Napkins search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 2026 napkins14K/yr
- happy new year napkins17K/yr
- new years eve napkins16K/yr
- new years napkins31K/yr
- new years cocktail napkins6K/yr
- new year napkins13K/yr
- new years eve cocktail napkins3K/yr
- nye napkins8K/yr
Reviews and returns
What reviews say buyers love and hate about New Years Napkins
We read the reviews and the return reasons for every product selling here.
“These napkins feel pretty thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Leefar Glp-1 Drink Mix
$3.2M/yr+4.9%
Liposomal Glutathione
$4.6M/yr+42.3%
Nutrapure Glp1 Cutting Mix
$149K/yr+940.2%
Headstone Cleaner for Graves
$388K/yr+241.4%
Belano Pumpkin Seed Oil
$713K/yr+238.3%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common New Years Napkins questions
Answered from the same tracked data.