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New Years Cups

Maybe

An estimated 0.4% of orders come back. But shoppers spend an estimated $17K a year here, so New Years Cups is a Maybe.

Flapen Score
59
59 / 100
Top 13% of 14,768 Health & Household niches · +10 vs the category median of 49
Market size
$17K/yr46K searches / yr
90-day growth
+133.6%search demand this quarter
Competition
36%top-5 click share · 15 brands · 16 sellers

Flapen Score

New Years Cups against its category

The dotted line is the Health & Household average. Past it, New Years Cups is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The New Years Cups market on Amazon at a glance

Shoppers on Amazon United States searched for New Years Cups 46K times last year and spent an estimated $17K. The top 5 brands take 65% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +133.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
+133.6%
Conversion, latest week
2.2%
Market size, estimated
$17Ka year
Top search term
2026 cups6K searches a year

02 · Price

A sale here is worth $16.79.

Listings sell for $16.79 on average, from $8.16 to $25.80. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $16.79 that is $0 to $2K a year per listing.

Average price
$16.79inside the $15 to $100 sweet spot
Price range
$8.16–$25.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 37.1% of listings are out of stock. The average listing ranks #666 within Disposable Drinkware. It carries 239 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
37.1%
Average rank
#666in Disposable Drinkware
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
239per listing
Listings tracked
27

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
21 months

Products

Top New Years Cups products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

15

Sellers

16

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

36%

Top 20: 89%

Open market

29%

  • Brand 120%
  • Brand 214%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 67%

Demand

New Years Cups search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Holiday '25Spike '26NovDecJanMarAprMayJunNovDecJanFebMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 149.9× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about New Years Cups

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Thickness”
0.4%of orders come back
“the cups are much thinner than expected”
A buyer, on “Thickness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common New Years Cups questions

Answered from the same tracked data.