Is Neptune Tallow Honey Balm profitable to sell on Amazon United States?

Flapen scores Neptune Tallow Honey Balm 46 out of 100 on Amazon United States, a Fail. Shoppers spend $577K a year across 6 tracked products. Search demand grew -53.4% in the last 90 days.

How competitive is the Neptune Tallow Honey Balm niche on Amazon United States?

5 brands and 6 sellers compete in Neptune Tallow Honey Balm on Amazon United States. The top 5 Neptune Tallow Honey Balm products take 96% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Neptune Tallow Honey Balm?

Neptune Tallow Honey Balm buyers on Amazon United States complain most about Allergies, Smell, and Value For Money. An estimated 1.0% of orders come back.

When does demand for Neptune Tallow Honey Balm peak?

Search demand for Neptune Tallow Honey Balm on Amazon United States peaks in Mar, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Neptune Tallow Honey Balm niche?

Neptune Tallow Honey Balm sells for $30.36 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $19.79 to $39.66. The average product has 3,268 reviews, the count a new listing must catch up to.

Neptune Tallow Honey Balm

Fail

Demand is soft, at -53.4% this quarter, so Neptune Tallow Honey Balm is a Fail.

Filters Low Review Barrier

Flapen Score: 46
46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size: $577K/yr158K searches / yr
90-day growth: -53.4%search demand this quarter
Competition: 96%top-5 click share · 5 brands · 6 sellers

Flapen Score

Neptune Tallow Honey Balm against its category

The dotted line is the Health & Household average. Past it, Neptune Tallow Honey Balm is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Neptune Tallow Honey Balm market on Amazon at a glance

Shoppers on Amazon United States searched for Neptune Tallow Honey Balm 158K times last year and spent an estimated $577K. All 5 brands take every click. Demand peaks in Mar. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -53.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $577K a year.

Searches, last 12 months: 158K
Growth, 90 days vs prior 90: -53.4%
Conversion, latest week: 12.0%
Market size, estimated: $577Ka year
Peak month: March1.9× the quietest month
Top search term: neptune tallow honey balm102K searches a year

02 · Price

A sale here is worth $30.36.

Listings sell for $30.36 on average, from $19.79 to $39.66. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $30.36 that is $23K to $30K a year per listing.

Average price: $30.36inside the $15 to $100 sweet spot
Price range: $19.79–$39.66
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 10K–13K
Units per listing a year: 750–1,000
Revenue per listing a year: $23K–$30K
Returns: 1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,150 within Ayurveda. It carries 3,268 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 7.7%
Average rank: #1,150in Ayurveda
Average rating: 4.37 starsAmazon United States average 4.42 stars
Average reviews: 3,268per listing
Listings tracked: 6

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 18 months

Products

Top Neptune Tallow Honey Balm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

Brand 171%
Brand 211%
Brand 38%
Brand 47%
Brand 54%

Demand

Neptune Tallow Honey Balm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Mar · busiest ÷ quietest = 1.9×

Search terms

Top Neptune Tallow Honey Balm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

neptune tallow honey balm102K/yr -49.6%8.5% conv.
neptune health12K/yr -8.5%3.1% conv.
neptune tallow6K/yr -40.1%8.0% conv.
neptune beef tallow7K/yr -48.3%9.1% conv.
neptune tallow and honey balm5K/yr -55.7%8.0% conv.
neptune health tallow honey balm1K/yr -14.8%3.1% conv.
neptune tallow & honey balm3K/yr -67.7%3.8% conv.
neptune grass fed tallow & honey balm16K/yr -96.4%5.2% conv.
neptune balm3K/yr -76.9%5.0% conv.
neptune tallow honey balm face2K/yr -44.3%10.2% conv.

Reviews and returns

What reviews say buyers love and hate about Neptune Tallow Honey Balm

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”

24%of negative reviews mention “Allergies”

1.0%of orders come back

“I thought it was a food allergy”

A buyer, on “Allergies”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Health & Household niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Squirrel Repellent

$2.3M/yr+140.5%

Tomato Cage

$4.4M/yr+261.3%

Mole Repellent for Lawns

$3.6M/yr+155.2%

America 250 Flag

$2.3M/yr+389.5%

Jet Nozzle High Pressure Hose Nozzle

$1.5M/yr+628.3%

FAQ

Common Neptune Tallow Honey Balm questions

Answered from the same tracked data.

Categories