Neon Butane
FailDemand is soft, at -7.5% this quarter, so Neon Butane is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $95K/yr64K searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 51%top-5 click share · 13 brands · 70 sellers
Flapen Score
Neon Butane against its category
The dotted line is the Health & Household average. Past it, Neon Butane is stronger. Inside it, weaker.
Market
The Neon Butane market on Amazon at a glance
Shoppers on Amazon United States searched for Neon Butane 64K times last year and spent an estimated $95K. The top 5 brands take 88% of clicks. Demand peaks in Jun. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 5.7% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 5.7%
- Market size, estimated
- $95Ka year
- Peak month
- June1.6× the quietest month
- Top search term
- bernzomatic butane refill15K searches a year
02 · Price
A sale here is worth $26.19.
Listings sell for $26.19 on average, from $4.10 to $67.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $26.19 that is $3K to $7K a year per listing.
- Average price
- $26.19inside the $15 to $100 sweet spot
- Price range
- $4.10–$67.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #119 within Lighters & Matches. It carries 4,427 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 21%
- Out of stock, average day
- 8.7%
- Average rank
- #119in Lighters & Matches
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 4,427per listing
- Listings tracked
- 34
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Neon Butane products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zippo Butane Fuel Refill Premium High-Purity for Lighters Torches & Inserts Clean Burning Consistent Flame Reliable Performance Made in USA 75ml 2-Pack
- Price
- $8.88
- Rating
- 4.5/5
- Reviews
- 24,552
- Age
- 7y ago

5.5 Oz Butane Refill Bernzomatic
- Price
- $14.78
- Rating
- 4.6/5
- Reviews
- 488
- Age
- 15y ago

NEON Butane Fuel Refill 11X Ultra-Refined 300ml Premium Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Refillable Jet Flame Lighters Torches and Culinary Use 2 Cans
- Price
- $18.86
- Rating
- 4.6/5
- Reviews
- 1,553
- Age
- 12mo ago

Zippo Butane Fuel 115ml
- Price
- $7.01
- Rating
- 4.5/5
- Reviews
- 9,435
- Age
- 2y ago

NEON Butane Refill 11X Ultra-Refined Butane Fuel 300ml Premium Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Refillable Jet Flame Lighters Torches and Culinary Use 12 Cans
- Price
- $38.67
- Rating
- 4.6/5
- Reviews
- 1,553
- Age
- 2y ago
Trending
estimated 90-day click momentum
MK Candle Lighter Butane Refillable Wind-Resistant Flame 5-Pack for BBQ Camping Outdoor Use (New Pastel-5pc)
- Price
- $16.22
- Rating
- 4.3/5
- Reviews
- 1,853
- Age
- 4mo ago

Zippo Butane Fuel 42gm Black (3807)
- Price
- $4.10
- Rating
- 4.6/5
- Reviews
- 45,017
- Age
- 15y ago

MK Candle Lighter Butane Refillable Wind-Resistant Flame 4-Pack for BBQ Camping Outdoor Use (Neutral-4PC)
- Price
- $14.72
- Rating
- 4.3/5
- Reviews
- 1,853
- Age
- 1y ago

Zippo Butane Fuel Refill Premium High-Purity for Lighters Torches & Inserts Clean Burning Consistent Flame Reliable Performance Made in USA 75ml 2-Pack
- Price
- $8.88
- Rating
- 4.5/5
- Reviews
- 24,552
- Age
- 7y ago

NEON Butane Fuel 300ml 5X Premium Refined Butane Refill for Torch Lighter 0 Impurities Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Culinary Welding and DIY (2 Cans)
- Price
- $17.71
- Rating
- 4.5/5
- Reviews
- 425
- Age
- 10mo ago
Newest
by launch date
MK Candle Lighter Butane Refillable Wind-Resistant Flame 5-Pack for BBQ Camping Outdoor Use (New Pastel-5pc)
- Price
- $16.22
- Rating
- 4.3/5
- Reviews
- 1,853
- Age
- 4mo ago

NEON Butane Fuel 750ml 11X Ultra Refined 0 Impurities Butane Refill Premium Universal Lighter Fluid with Metal Nozzle and 3 Butane Gas Refill Adapters for Refillable Lighters and Torches 1 Can
- Price
- $19.96
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 10mo ago

NEON Butane Fuel 300ml 5X Premium Refined Butane Refill for Torch Lighter 0 Impurities Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Culinary Welding and DIY (2 Cans)
- Price
- $17.71
- Rating
- 4.5/5
- Reviews
- 425
- Age
- 10mo ago

NEON Butane Fuel Refill 11X Ultra-Refined 300ml Premium Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Refillable Jet Flame Lighters Torches and Culinary Use 2 Cans
- Price
- $18.86
- Rating
- 4.6/5
- Reviews
- 1,553
- Age
- 12mo ago

MK Candle Lighter Butane Refillable Wind-Resistant Flame 4-Pack for BBQ Camping Outdoor Use (Neutral-4PC)
- Price
- $14.72
- Rating
- 4.3/5
- Reviews
- 1,853
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
70
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 86%
Open market
9%
- NEON30%
- Bernzomatic24%
- Zippo22%
- Generic7%
- MK LIGHTER4%
- Scinex3%
- Open — no brand owns it (7 brands, 9%)
Demand
Neon Butane search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.6×
Search terms
Top Neon Butane search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bernzomatic butane refill15K/yr
- neon butane14K/yr
- mk lighter refill9K/yr
- neon butane refill7K/yr
- mk butane refill4K/yr
- butane 12 pack5K/yr
- bernzomatic butane4K/yr
- 11x butane3K/yr
- bernzomatic refill3K/yr
Reviews and returns
What reviews say buyers love and hate about Neon Butane
We read the reviews and the return reasons for every product selling here.
“One Can Short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neon Butane questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









