Neck Ice Pack
Worth a lookShows a sweet-spot price point ($18.39 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$18.39avg listing price — sweet spot $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Growth
Great+71.5%90-day search growth — must beat 0% to launch
Price range
Great$9.28–$36.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$696K$696K/yr · 620K searches
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,571.57avg incumbent reviews — the moat a new listing must climb
Is neck ice pack profitable on Amazon?
According to Flapen's Amazon United States niche tracking, neck ice pack is a $696K/yr Amazon United States market (620K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 69/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
neck ice pack market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 40K–50K
- avg 1,500–2,000/product
- Revenue / yr
- $736K–$920K
- units × avg price
- Conversion rate
- 6.1%
- Avg BSR
- #585
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.3%
- Avg brand age
- 51 months
- Avg seller age
- 166 days
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
27 rising
Sellers
60
Top-5 brand share
53%
Top 20: 94%
Top-5 click share
50%
Top 20: 88%
Open market
42%
- RelaxCoo14%
- REVIX11%
- Arctic Air11%
- ONLYCARE10%
- comfcube6%
- NatraCure5%
neck ice pack demand & seasonality
Weekly Amazon search volume, last 104 weeks — +71.5% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.7×
Top neck ice pack search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- neck ice pack183K/yr
- ice pack for neck87K/yr
- neck ice pack wrap103K/yr
- ice pack for neck and shoulders31K/yr
- ice neck wrap23K/yr
- neck and shoulder ice pack26K/yr
- cold neck wrap17K/yr
- neck ice wrap19K/yr
- neck ice18K/yr
- cervical ice pack19K/yr
Top neck ice pack products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RelaxCoo Neck Ice Pack Wrap Reusable Gel Ice Pack for Neck Shoulders Cold Compress Therapy for Pain Relief Injuries Swelling Bruises Sprains Inflammation and Cervical Surgery Recovery
RelaxCoo$10.624.2★4,032 rev
Arctic Air Neck Chill Neck Cooling Tube Hands Free Cooling Quick Freeze Gel Wearable Body Coolers for Hot Weather Reusable Adjustable Fit 3 Pack
Arctic Air$19.624.1★730 rev
ONLYCARE Neck Ice Pack Wrap Gel - Upgraded Ice Packs for Neck Reusable Hot and Cold Compress Relief of Pain Swelling Sprains Office Pressure
ONLYCARE$24.734.4★899 rev
REVIX Neck Ice Pack Wrap Reusable Hot Cold Gel Pack for Neck and Shoulder Large Flexible Design with Soft Plush Lining Cervical Gel Ice Wrap Ideal for Post-Workout Recovery Fatigue & Relaxation
REVIX$11.494.2★4,750 rev
Comfcube Neck Ice Pack Wrap for Cervical Pain and Cooling 2 Hours Long Lasting Cold Ice Pack for Neck Shoulders FSA Eligible Flexible Cold Pack for Hot Weather Hot Flashes Surgery Swelling
comfcube$22.214.5★376 rev
Newest
by launch date
Cooling Neck Wrap for Summer Heat Relief Wearable Ice Neck Cooling Tube with Quick Freeze Gel Reusable Hands-Free Cold Band Lasts Up to 5 Hours for Outdoor Yardwork Workouts
TXZ$12.47233 rev
ONLYFACAP Flexible Neck Ice Pack Wrap Gel Cold Therapy for Pain Relief
onlyfacap$21.94136 rev
Arctic Air Neck Chill Neck Cooling Tube Hands Free Cooling Quick Freeze Gel Wearable Body Coolers for Hot Weather Reusable Adjustable Fit 3 Pack
Arctic Air$19.62730 rev
Neck Cooling Tube Wearable Body Cooler Freeze Below 64F with Insulated Bag Reusable Cooling Neck Wraps for Summer Outdoor Sports Hiking Travel Hot Weather Relief for Men & Women (Blue)
YDKoci$9.28205 rev
Comfytemp Large Ice Pack for Neck Shoulders Upper Back Pain Relief with Straps Reusable Gel Ice Wrap Hot Cold Compress Therapy Recovery for Upper Back Cervical Injuries Rotator Cuff (Large Blue)
Comfytemp$29.672,336 rev
Trending
90-day click momentumCooling Neck Wrap for Summer Heat Relief Wearable Ice Neck Cooling Tube with Quick Freeze Gel Reusable Hands-Free Cold Band Lasts Up to 5 Hours for Outdoor Yardwork Workouts
TXZ$12.474.3★
Coume 6 Pack Cooling Neck Wraps Neck Cooler Ice Bandanas Scarf for Hot Weather Summer Ultra Running Walking Riding Women Men(Retro Color)
Coume$10.573.9★
Arctic Air Neck Chill Neck Cooling Tube Hands Free Cooling Quick Freeze Gel Wearable Body Coolers for Hot Weather Reusable Adjustable Fit 3 Pack
Arctic Air$19.624.1★
Neck Cooling Tube Wearable Body Cooler Freeze Below 64F with Insulated Bag Reusable Cooling Neck Wraps for Summer Outdoor Sports Hiking Travel Hot Weather Relief for Men & Women (Blue)
YDKoci$9.284.2★
ONLYFACAP Flexible Neck Ice Pack Wrap Gel Cold Therapy for Pain Relief
onlyfacap$21.944.5★
What reviews say buyers love and hate about neck ice pack
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Product”
“Comfortable and durable”
“fits around my neck perfectly”
“Comes in handy”
“Perfect for Hot Summer Days”
“it does well”
“Stays Cold”
“Description is accurate”
“Amazing value”
“Works great cold”
What buyers complain about
“Too large”
“Break easily”
“They leak”
“loses heat really fast”
“Also, it doesnt hold the cold for very long”
“Absolutely not worth your money”
“Cheap product”
“Not flexible at all”
“Material is too thin”
“Not as shown”
Top return reasons
Common neck ice pack questions
- Is neck ice pack profitable to sell on Amazon United States?
- The niche generates $696K/yr across 35 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +71.5%. Flapen's verdict: Worth a look (69/100).
- How competitive is the neck ice pack niche?
- 27 brands and 60 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in neck ice pack?
- Top complaints mined from reviews: Size-Overall, Durability, Leak-Proof. The return rate is 2.3%.
- When does demand for neck ice pack peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 2.7× the quietest.
- What does it cost to enter the neck ice pack niche?
- Listings span $9.28–$36.88; the average listing price is $18.39 (sweet spot $15–$100). The average incumbent carries 2,572 reviews — the moat a new listing must climb.