Neck Brace

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

4.8%

Market size, estimated

$2.0Ma year

Peak month

October1.2× the quietest month

Top search term

neck brace611K searches a year

Listings sell for $21.93 on average, from $6.89 to $63.38. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At $21.93 that is $33K to $44K a year per listing.

Average price

$21.93inside the $15 to $100 sweet spot

Price range

$6.89–$63.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,500–2,000

Revenue per listing a year

$33K–$44K

Returns

5.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #282 within Braces, Splints & Supports. It carries 7,418 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

21.8%

Average rank

#282in Braces, Splints & Supports

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

7,418per listing

Listings tracked

47

20 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

8Amazon's first-year sales bar

Average brand age

41 months