Neck and Back Stretcher
FailShoppers spend an estimated $14K a year here, so Neck and Back Stretcher is a Fail.
- Flapen Score
- 42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 4942
- Market size
- $14K/yr13K searches / yr
- 90-day growth
- +7.9%search demand this quarter
- Competition
- 54%top-5 click share · 12 brands · 15 sellers
Flapen Score
Neck and Back Stretcher against its category
The dotted line is the Health & Household average. Past it, Neck and Back Stretcher is stronger. Inside it, weaker.
Market
The Neck and Back Stretcher market on Amazon at a glance
Shoppers on Amazon United States searched for Neck and Back Stretcher 13K times last year and spent an estimated $14K. The top 5 brands take 71% of clicks. Demand peaks in Jul–Aug–Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- +7.9%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $14Ka year
- Peak month
- August3.1× the quietest month
- Top search term
- neck and back stretcher7K searches a year
02 · Price
A sale here is worth $54.11.
Listings sell for $54.11 on average, from $14.63 to $260.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $54.11 that is $0 to $5K a year per listing.
- Average price
- $54.11inside the $15 to $100 sweet spot
- Price range
- $14.63–$260.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #923 within Occupational & Physical Therapy Aids. It carries 24,137 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 94%
- Out of stock, average day
- 19.2%
- Average rank
- #923in Occupational & Physical Therapy Aids
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 24,137per listing
- Listings tracked
- 16
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Neck and Back Stretcher products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
comness Cervical Neck Traction Device Over Door for Home Use Portable Neck Stretcher Hammock for Neck Pain Relief Physical Therapy AIDS for Neck Decompressor.
- Price
- $29.70
- Rating
- 3.7/5
- Reviews
- 2,215
- Age
- 5y ago
RESTCLOUD Neck and Shoulder Relaxer Cervical Traction Device for TMJ Pain Relief and Cervical Spine Alignment Chiropractic Pillow Neck Stretcher (Black)
- Price
- $18.84
- Rating
- 4.2/5
- Reviews
- 92,876
- Age
- 7y ago
MINOLL Back Stretcher for Lower Back Pain Relief Multiple Level Adjustable Arch Lumbar Back Cracker Board Back Cracking Device Back Massager for Scoliosis Spine Decompression Support
- Price
- $31.03
- Rating
- 4.2/5
- Reviews
- 4,692
- Age
- 4y ago
Spinal Decompression Machine Decompression Table for Back Pain Relief
- Price
- $260.62
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 10mo ago
RESTCLOUD Neck and Shoulder Relaxer Cervical Traction Device for TMJ Pain Relief and Cervical Spine Alignment Chiropractic Pillow Neck Stretcher (Dark Blue)
- Price
- $18.79
- Rating
- 4.2/5
- Reviews
- 92,876
- Age
- 7y ago
Trending
estimated 90-day click momentum
PTtrac Neck and Shoulder Relaxer Firm 18-Node Cervical Traction Pillow
- Price
- $37.50
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 7mo ago
Spinal Decompression Machine Decompression Table for Back Pain Relief
- Price
- $260.62
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 10mo ago
Aplsrhun Fitness Full Body Traction Table Massage Cervical Traction Bench & Lumbar Traction Bed Home Stretch Decompression Machine for Tension Relief Lumbar Stretching
- Price
- $255.62
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 8mo ago
Premium Back Stretcher for Lower Back Pain Relief 4-Level Adjustable Lumbar Support Board with Soft EVA Massage Strip Durable & Portable Back Cracker to Release Tension and Reset Your Day (Black)
- Price
- $14.63
- Rating
- 3.8/5
- Reviews
- 77
- Age
- 8mo ago
Neck Stretcher Exerciser FSA/HSA Eligible Cervical Traction Device for Neck Pain Relief and Spine Alignment. Portable Neck Traction Exerciser for Home/Office Neck and Shoulder Relaxer Easy to Pull.
- Price
- $23.91
- Rating
- 4.0/5
- Reviews
- 380
- Age
- 4y ago
Newest
by launch datePTtrac Neck and Shoulder Relaxer Firm 18-Node Cervical Traction Pillow
- Price
- $37.50
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 7mo ago
Aplsrhun Fitness Full Body Traction Table Massage Cervical Traction Bench & Lumbar Traction Bed Home Stretch Decompression Machine for Tension Relief Lumbar Stretching
- Price
- $255.62
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 8mo ago
Premium Back Stretcher for Lower Back Pain Relief 4-Level Adjustable Lumbar Support Board with Soft EVA Massage Strip Durable & Portable Back Cracker to Release Tension and Reset Your Day (Black)
- Price
- $14.63
- Rating
- 3.8/5
- Reviews
- 77
- Age
- 8mo ago
Spinal Decompression Machine Decompression Table for Back Pain Relief
- Price
- $260.62
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 10mo ago
Refresh Neck and Back Stretcher Posture Corrector for Neck Pain Relief Lower Back Upper Back and Shoulder (Blue)
- Price
- $21.22
- Rating
- 3.7/5
- Reviews
- 307
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
15
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 100%
Open market
24%
- RESTCLOUD31%
- comness14%
- MINOLL10%
- HOTMUZ9%
- WANYIDA7%
- Rukebu5%
Demand
Neck and Back Stretcher search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Oct · busiest ÷ quietest = 3.1×
Search terms
Top Neck and Back Stretcher search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- neck and back stretcher7K/yr
- back and neck stretcher5K/yr
- refresh back stretcher357/yr
- refresh stretcher108/yr
- refresh neck and back stretcher58/yr
- refresh back stretcher for sciatica39/yr
Reviews and returns
What reviews say buyers love and hate about Neck and Back Stretcher
We read the reviews and the return reasons for every product selling here.
“It hurts”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neck and Back Stretcher questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data