Nature Vitamins

Shoppers searched for this 579K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

579K

Growth, 90 days vs prior 90

-17.8%

Conversion, latest week

7.4%

Market size, estimated

$2.0Ma year

Peak month

October1.9× the quietest month

Top search term

balance of nature fruit and vegetables capsules102K searches a year

Listings sell for $47.00 on average, from $6.95 to $251.28. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At $47.00 that is $141K to $188K a year per listing.

Average price

$47.00inside the $15 to $100 sweet spot

Price range

$6.95–$251.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

$141K–$188K

Returns

0.0%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #873 within Multivitamins. It carries 4,247 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#873in Multivitamins

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

4,247per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

69 months