Nature Made Probiotics
Worth a lookShows low returns (0.0%), but soft demand (+1.0% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.70avg listing price — sweet spot $15–$100
Price range
Good$8.72–$31.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$452K$452K/yr · 266K searches
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Okay3,877avg incumbent reviews — the moat a new listing must climb
Is nature made probiotics profitable on Amazon?
According to Flapen's Amazon United States niche tracking, nature made probiotics is a $452K/yr Amazon United States market (266K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Aug. Verdict: Worth a look — 52/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
nature made probiotics market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 30K–40K
- avg 1,250–1,500/product
- Revenue / yr
- $531K–$708K
- units × avg price
- Conversion rate
- 9.6%
- Avg BSR
- #224
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 74%
- Out of stock
- 0.0%
- Avg brand age
- 64 months
- Avg seller age
- 144 days
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
627
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
8%
- Nature Made70%
- Metamucil12%
- Totaria4%
- Benefiber2%
- Physician's CHOICE2%
- Vikaywoo2%
- Open — no brand owns it (5 brands, 8%)
nature made probiotics demand & seasonality
Weekly Amazon search volume, last 97 weeks — +1.0% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 2.0×
Top nature made probiotics search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- nature made probiotics52K/yr
- fiber probiotic gummies20K/yr
- probiotic fiber gummies18K/yr
- fiber and probiotic gummies17K/yr
- nature made probiotic13K/yr
- nature made probiotic gummies18K/yr
- nature made probiotics for women15K/yr
- probiotic with fiber12K/yr
- nature made fiber gummies11K/yr
- probiotics with fiber8K/yr
Top nature made probiotics products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nature Made Probiotic + Prebiotic Fiber Gummies for Daily Gut Health Fiber Supplement 50 Gummies
Nature Made$16.394.5★1,695 rev
Nature Made Triple-Action Biotics Gut and Immune Health Support Digestive Probiotics for Women and Men Prebiotic Fiber Gummies 48 Gummies 24 Day Supply
Nature Made$18.234.6★96 rev
Metamucil Fiber Gummies for Adults with Probiotics for Bloating Relief No Sugar Added Strawberry Kiwi BlackBerry Flavors 5g Prebiotic Plant Based Fiber Supplement Blend 90 Count
Metamucil$31.574.7★3,452 rev
Nature Made Probiotics Probiotics for Women and Men 8 Billion CFU per 2 Gummies 42 Probiotic Gummies 21 Day Supply
Nature Made$17.284.6★1,537 rev
Nature Made Probiotics for Digestive Health Extra Strength 15 Billion CFU from Live Cultures Probiotics for Women and Men 30 Probiotic Capsules 30 Day Supply
Nature Made$19.934.6★1,694 rev
Newest
by launch dateNature Made Triple-Action Biotics Gut and Immune Health Support Digestive Probiotics for Women and Men Prebiotic Fiber Gummies 48 Gummies 24 Day Supply
Nature Made$18.2396 rev
Physicians CHOICE Fiber Gummies for GLP-1 Support - No Sugar Added & Vegan - Raspberry Lemon - Natural Chicory Root Prebiotic Fiber Gummy - Digestive Health & Regularity for Women & Men - 60CT
Physician's CHOICE$15.351,700 rev
Vikaywoo Probiotic Fiber Gummies for Adults No Sugar Added Strawberry Flavor 120 Billion CFUs Vitamin C Vitamin DDigestive Health & Regularity Support(60 Count)
Vikaywoo$10.89128 rev
Nature Made Probiotic + Prebiotic Fiber Gummies for Daily Gut Health Fiber Supplement 50 Gummies
Nature Made$16.391,695 rev
Nature Made Probiotics for Women and Men Probiotic Capsules 1 Billion CFU from Live Cultures for Immune & Digestive Support 30 Capsules 30 Day Supply
Nature Made$11.52460 rev
Trending
90-day click momentumNature Made Triple-Action Biotics Gut and Immune Health Support Digestive Probiotics for Women and Men Prebiotic Fiber Gummies 48 Gummies 24 Day Supply
Nature Made$18.234.6★
Physicians CHOICE Fiber Gummies for GLP-1 Support - No Sugar Added & Vegan - Raspberry Lemon - Natural Chicory Root Prebiotic Fiber Gummy - Digestive Health & Regularity for Women & Men - 60CT
Physician's CHOICE$15.354.4★
9-in-1 Probiotic Prebiotic Fiber Gummies for Adults & Teens 16G Fiber per Serving Psyllium Husk Fiber Supplement with 5 Billion CFU Bacillus Coagulans Inulin ACV for Digestion & Gut - 60 Counts
Totaria$18.444.4★
365 by Whole Foods Market Probiotic + Fiber Gummies 2 Billion CFU Natural Blue Raspberry Flavor 60 ct
365 by Whole Foods Market$14.094.5★
Nature Made Probiotics for Digestive Health Extra Strength 15 Billion CFU from Live Cultures Probiotics for Women and Men 30 Probiotic Capsules 30 Day Supply
Nature Made$18.784.6★
What reviews say buyers love and hate about nature made probiotics
What buyers praise and complain about, mined from review topics.What buyers love
“Good taste”
“Excellent quality”
“My digestion felt smoother”
“Good supplement”
“Works Well”
“they have a delicious grape flavor”
“Good value for the money”
“As advertised”
“easy to store”
“Easy to chew”
What buyers complain about
“I didn't see any results”
“Disgusting taste”
“I am not sure about the value given the dosage recommended”
“Major bloating”
“Impossible to eat”
“I experienced bloating”
“Not worth it”
“Too difficult to use”
“Made me physically ill”
“poor fiber-scarce diet”
Top return reasons
Common nature made probiotics questions
- Is nature made probiotics profitable to sell on Amazon United States?
- The niche generates $452K/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Worth a look (52/100).
- How competitive is the nature made probiotics niche?
- 11 brands and 627 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in nature made probiotics?
- Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Dosage. The return rate is 0.0%.
- When does demand for nature made probiotics peak?
- Demand peaks in Aug; the busiest month runs 2.0× the quietest.
- What does it cost to enter the nature made probiotics niche?
- Listings span $8.72–$31.57; the average listing price is $17.70 (sweet spot $15–$100). The average incumbent carries 3,877 reviews — the moat a new listing must climb.