Natural Stool Softener

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $226K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

18.3%

Market size, estimated

$226Ka year

Peak month

January9.8× the quietest month

Top search term

senokot s22K searches a year

Listings sell for $15.75 on average, from $9.75 to $25.66. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $15.75 that is $32K to $39K a year per listing.

Average price

$15.75inside the $15 to $100 sweet spot

Price range

$9.75–$25.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

2,000–2,500

Revenue per listing a year

$32K–$39K

Returns

0.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #281 within Digestion & Nausea. It carries 5,107 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#281in Digestion & Nausea

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

5,107per listing

Listings tracked

8

The brands on the shelf have sold for 109 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

109 months