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Natural Pest Control

Pass

Natural Pest Control scores 66 out of 100, a Pass. Shoppers spend an estimated $878K a year here, search demand grew +75.5% this quarter, and an estimated 0.7% of orders come back.

Flapen Score
66
66 / 100
Top 3% of 14,768 Health & Household niches · +17 vs the category median of 49
Market size
$878K/yr434K searches / yr
90-day growth
+75.5%search demand this quarter
Competition
69%top-5 click share · 11 brands · 57 sellers

Flapen Score

Natural Pest Control against its category

The dotted line is the Health & Household average. Past it, Natural Pest Control is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Natural Pest Control market on Amazon at a glance

Shoppers on Amazon United States searched for Natural Pest Control 434K times last year and spent an estimated $878K. The top 5 brands take 84% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 10.9% of those searches ended in a purchase.

Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +75.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $878K a year.

Searches, last 12 months
434K
Growth, 90 days vs prior 90
+75.5%
Conversion, latest week
10.9%
Market size, estimated
$878Ka year
Peak month
September4.0× the quietest month
Top search term
peppermint oil spray188K searches a year

02 · Price

A sale here is worth $18.46.

Listings sell for $18.46 on average, from $5.49 to $36.73. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $18.46 that is $46K to $55K a year per listing.

Average price
$18.46inside the $15 to $100 sweet spot
Price range
$5.49–$36.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$46K–$55K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #63 within Indoor Insect & Pest Control. It carries 20,131 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#63in Indoor Insect & Pest Control
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
20,131per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Natural Pest Control products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

57

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

13%

  • Brand 141%
  • Brand 225%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (5 brands, 13%)

Demand

Natural Pest Control search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 4.0×

Search terms

Top Natural Pest Control search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peppermint oil spray188K/yr
  • peppermint spray157K/yr
  • mint spray31K/yr
  • peppermint essential oil spray29K/yr
  • mint oil spray for pest control24K/yr
  • mint oil spray3K/yr
  • pepermint spray3K/yr

Reviews and returns

What reviews say buyers love and hate about Natural Pest Control

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Smell”
24%of negative reviews mention “Pest/Insect Control”
0.7%of orders come back
“Doesn't work for ants”
A buyer, on “Pest/Insect Control”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Natural Pest Control questions

Answered from the same tracked data.